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Home » WTOP radio’s ‘Get On TOP Of MS’ campaign reflects personal cause of two on-air employees

Capitol Communicator reports that WTOP radio's ‘Get On TOP Of MS’ campaign reflects a personal cause of two on-air employees.

WTOP radio’s ‘Get On TOP Of MS’ campaign reflects personal cause of two on-air employees

by | Jun 20, 2022

WTOP all-news radio in Washington, D.C., (103.5) will help a cause close to the heart of two of its on-air employees, the National Multiple Sclerosis Society Greater DC-Maryland Chapter, reports Inside Radio.

Multiple Sclerosis hit the station when Senior Sports Director Dave Johnson, shown above, and Anchor/Reporter Mike Murillo were both diagnosed with the disease in 2019 and 2016 respectively. The two will be contributing to the campaign by sharing their stories about how MS has affected them and their families, adds Inside Radio.

The campaign “Get on TOP of MS” will amplify the message of the National MS Society, which is the largest private funder of MS research in the world, investing more than $1 billion to date. Through a series of on-air and online promotions, WTOP will raise awareness for the MS Society. Announcements will highlight various MS events in the community to increase registrations and ultimately donations. WTOP will also highlight volunteer opportunities throughout the year to support this very important cause.

“Together with Mike and Dave we wanted to do everything we could to help amplify the critical mission of the National Multiple Sclerosis Society,” GM Joel Oxley remarked. “Our hope is that through this partnership we can help those in their journey with MS and work towards a world free of this devastating disease.”

More here.

Photo: Dave Johnson getting treatment in December 2019.

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Capitol Communicator

Capitol Communicator is a unique online and offline resource for Mid-Atlantic advertising, marketing, public relations, digital and media communications professionals. The e-magazine, e-newsletters and events bring together communications professionals, fostering community and providing important information; news; trends; education; and opportunities for networking, career enhancement, business exchange and showcasing great work. Visit www.capitolcommunicator.com to learn more.

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