dcrtv.com reports that all-newser WTOP was the top ad revenue-generating radio station in the nation in 2016, with $67.5 million billed, “beating stations in the much larger markets of NYC, LA, and Chicago. That’s according stats from Chantilly-based BIA/Kelsey, which also reported that over-the-air radio advertising revenue stayed relatively flat at around $14.1 billion. WTOP’s 2015 billing revenue was $65 million, up from $63.5 million in 2014. It’s been the top revenue generating radio station in the nation for 2010, 2011, 2012, 2013, 2015 and now 2016. Overall, the news-talk radio category experienced an overall improvement in 2016, likely due to the presidential year.”
Home »
WTOP Top Ad Revenue-Generating Radio Station in Country in 2016
About the Author
Capitol Communicator
Capitol Communicator is a unique online and offline resource for Mid-Atlantic advertising, marketing, public relations, digital and media communications professionals. The e-magazine, e-newsletters and events bring together communications professionals, fostering community and providing important information; news; trends; education; and opportunities for networking, career enhancement, business exchange and showcasing great work. Visit www.capitolcommunicator.com to learn more.
Capitol Communicator Career Center Search Results (Jobs in Multiple Locations)
- Communications Coordinator | Johns Hopkins University
- Marketing Manager | Johns Hopkins University
- Director of Manufacturer Business Development | Mckesson
- Channel Marketing Manager | Mckesson
- Leasing & Marketing Professional | Lincoln Property Company
- Leasing & Marketing Professional | Lincoln Property Company
- Adjunct Faculty – Marketing | Prince George's Community College
- Front-End Web Developer | Prince George's Community College
- Director of Marketing #2023-2775 | American Physical Society
- Marketing Manager | HIDA
SUBSCRIBE
0 Comments