The 2021 AAF DC American Advertising Awards Show, March 18, honored the work of advertising professionals in the Washington metro area. The Best of Show Award went to Yes& Agency for a campaign for Akima. The award-winning campaign showcased how the strong values, lifestyle and culture that have kept the Iñupiat shareholders thriving in one of the harshest environments on Earth also guide Akima to bring world-class solutions to the U.S. Department of Defense, intelligence community and civilian organizations in 43 states and 16 countries and territories. The animated video, which is narrated by an Iñupiaq elder who explores Akima’s heritage and what the future holds for the company and the Iñupiat, is visualized in an ethereal animation style inspired by traditional Iñupiaq art.
The MOASIC Award, given to promote diversity in advertising went to Beautiful Destinations for United Stories Microsite done for Brand USA. Best of Print went to RP3 Agency for Well & Good: The Inaugural Issue done for RP3 Agency. And, a Very Special Judges Award went to Beautiful Destinations for Discover Wyoming in Winter done for Brand USA.
The virtual award event brought together more than 200 advertising professionals representing artists, creatives, copywriters, designers, marketers, and strategists in the D.C. area.
The list of winners follows:
Sales & Marketing:
Collateral Material, Stationery Package – Single or Multiple Pieces
A Gold ADDY Award to RP3 Agency for The Vision Council: A New Vision done for The Vision Council
Collateral Material, Brochure – Single Unit
A Silver ADDY Award to Akseizer Design Group for AR Living done for AR Homes
Advertising Industry Self-Promotion, Collateral Direct Marketing & Specialty Advertising (printed or digital)
A Silver ADDY Award to Hager Sharp for The Ten: Culture Cards done for Hager Sharp
A Gold ADDY Award to RP3 Agency for Well & Good: The Inaugural Issue done for RP3 Agency
Out-Of-Home & Ambient Media , Out-of-Home , Poster – Single Unit
A Silver ADDY Award to ICF Next for Two Strikes Poster done for National Cancer Institute – Small Business Innovation Research
Out-Of-Home & Ambient Media , Out-of-Home, Out-Of-Home Campaign
A Silver ADDY Award to RP3 Agency for Always Be Celebrating done for ABC Fine Wine & Spirits
Online/Interactive:
Online/Interactive, Websites, Consumer
A Gold ADDY Award to Contrast & Company for Mindset done for Mindset
Online/Interactive, Websites, Microsites
A Silver ADDY Award to Subject Matter for AAMC Strategic Plan Microsite done for Association of American Medical Colleges
A Gold ADDY Award to Beautiful Destinations for United Stories Microsite done for Brand USA
Online/Interactive, Social Media, Single Execution
A Silver ADDY Award to ICF Next for Two Strikes Social Media done for National Cancer Institute – Small Business Innovation Research
A Gold ADDY Award to January Third for 500 Years of Period Care Giveaway done for Nixit
Online/Interactive, Apps, Games, and Virtual Reality, Website Based App
A Gold ADDY Award to Van Metre Homes for the BYOH-Build Your Own Homes Website done for Van Metre Homes
Online/Interactive, Advertising & Promotion, Web Banner Ad or Website Takeover
A Silver ADDY Award to DMI for Spy Museum- Story Straight Banner done for The International Spy Museum
Film, Video, & Sound:
Film, Video, & Sound, Television Advertising, Regional/National, Single Spot‚ Up to 2:00
A Silver ADDY Award to Culture One World for The Price You Pay done for National Highway Traffic Safety Administration
A Gold ADDY Award to Stratacomm for Deja-Vu done for National Highway Traffic Safety Administration
Film, Video, & Sound, Television Advertising, Regional/National, Campaign
A Silver ADDY Award to ICF Next for Stories of Hope: 30s done for Centers for Disease Control and Prevention
A Gold ADDY Award to January Third for Five Times Makes a Big Difference done for The Motley Fool
Film, Video, & Sound > Online Film, Video, & Sound, Internet Commercial Single Spot – Any Length
A Gold ADDY Award to Beautiful Destinations for Discover Wyoming in Winter done for Brand USA
Film, Video, & Sound, Online Film, Video, & Sound, Internet Commercial Campaign
A Silver ADDY Award to Duke & Duck for Nestle Stories done for Nestle USA
A Gold ADDY Award to ICF Next for Stories of Hope: Long Form done for Centers for Disease Control and Prevention
Film, Video, & Sound, Branded Content & Entertainment For Online Film, Video & Sound, Single entry :60 seconds or less
A Silver ADDY Award to Rosetta Stone for Learn Something Useful done for Rosetta Stone
Film, Video, & Sound, Branded Content & Entertainment For Online Film, Video & Sound, Single entry‚ more than :60 seconds
A Silver ADDY Award to Contrast & Company for Spirent done for Spirent
Film, Video, & Sound, Branded Content & Entertainment Campaign
A Silver ADDY Award to Rosetta Stone for Speaking Of done for Rosetta Stone
A Silver ADDY Award to Rosetta Stone for Lost With Locals done for Rosetta Stone
A Gold ADDY Award to DCV – Digital Creative Visionaries for Operation COVID Strike done for United States Air Force – Joint Base Elmendorf-Richardson
Film, Video, & Sound, Sales Promotion, Audio/Visual Sales Presentation
A Gold ADDY Award to Yes& Agency for Akima‚ Inupiaq Shareholders done for Akima
Cross Platform:
Cross Platform, Integrated Campaigns, Consumer Campaign-Local
A Silver ADDY Award to Marketing for Change for Our Yard, Our Springs done for WAO Wekiva Springs
Cross Platform, Integrated Campaigns, Integrated Brand Identity Campaign – Local or Regional/National
A Silver ADDY Award to Contrast & Company for Mindset done for Mindset
A Silver ADDY Award to Contrast & Company for The Ascend Fund done for The Ascend Fund
A Silver ADDY Award to 360 Live Media for ASCEND Event Brand Identity done for American Institute of Aeronautics and Astronautics
Elements of Advertising:
Elements of Advertising, Copywriting
A Silver ADDY Award to Stratacomm for Tsunami done for National Highway Traffic Safety Administration
Elements of Advertising, Visual, Illustration – Single
A Gold ADDY Award to Yes& Agency for Akima Inupiaq Shareholders done for Akima
Elements of Advertising, Visual, Illustration – Series
A Silver ADDY Award to ICF Next for Mood Zooms done for Pepco Holdings Incorporated
A Silver ADDY Award to ICF Next for Not Another Unboxing Video done for Focus on Energy
Elements of Advertising, Visual, Still Photography, Black & White/Color/ Digitally Enhanced Campaign
A Gold ADDY Award to Discovery for Ghostober Key Art done for TRAVEL Discovery
Elements of Advertising, Visual, Art Direction – Single
A Silver ADDY Award to ICF Next for Mood Zooms done for Pepco Holdings Incorporated
A Silver ADDY Award to Discovery for Unraveled: Podcast done for ID Discovery
A Gold ADDY Award to Yes& Agency for Akima Inupiaq Shareholders done for Akima
Elements of Advertising, Visual, Art Direction – Campaign
A Silver ADDY Award to Rosetta Stone for How Language is Learned done for Rosetta Stone
A Silver ADDY Award to ICF Next for Mood Zooms done for Pepco Holdings Incorporated
A Silver ADDY Award to Discovery for Ghostober done for TRAVEL — Discovery
Elements of Advertising, Film & Video, Cinematography Single
A Silver ADDY Award to Culture One World for The Walk done for United States Census Burea
A Gold ADDY Award to Beautiful Destinations for Discover Wyoming in Winter done for Brand USA
Elements of Advertising, Film & Video, Cinematography – Campaign
A Silver ADDY Award to ICF Next for Stories of Hope done for Centers for Disease Control and Prevention
Elements of Advertising, Film & Video, Animation, Special Effects or Motion Graphics
A Silver ADDY Award to MDB Communications for DC Lottery – Roaring Cash done for DC Lottery
A Silver ADDY Award to ICF Next for Not Another Unboxing Video done for Focus on Energy
A Gold ADDY Award to Yes& Agency for Akima Inupiaq Shareholders done for Akima
Elements of Advertising, Film & Video, Animation, Special Effects or Motion Graphics/CGI, Computer Generated Imagery (CGI)
A Silver ADDY Award to Subject Matter for Freight Rail: TV Special Effects done for Association of American Railroads
A Silver ADDY Award to Stratacomm for Tsunami done for National Highway Traffic Safety Administration
Elements of Advertising, Sound, Sound Design – Single
A Silver ADDY Award to Stratacomm for Tsunami done for National Highway Traffic Safety Administration
Public Service:
Public Service, Out-Of-Home & Ambient Media, Pro Bono Out-Of-Home
A Silver ADDY Award to Hager Sharp for Curbside Groceries – Mobile Grocer done for Capital Area Food Bank
Public Service, Film, Video & Sound, Corporate Social Responsibility Film, Video & Sound
A Silver ADDY Award to ICF Next for Not Another Unboxing Video done for Focus on Energy
Public Service, Film, Video & Sound, Corporate Social Responsibility Campaign
A Silver ADDY Award to ICF Next for Not Another Unboxing Video done for Focus on Energy
Public Service, Film, Video & Sound, Pro Bono Online Film, Video & Sound
A Silver ADDY Award to People’s Television for Hogan Lovells Pro Bono Impact Film done for Hogan Lovells
Political Winners:
Political Advertising, Political Advertising, Political Out-of-Home & Ambient Media
A Silver ADDY Award to Truxton Creative for Biden for President – Murals done for Biden for President
Political Advertising, Political Advertising, Political Campaign
A Silver ADDY Award to WHITE64 Studios for FAN “Vote with Compassion” Campaign done for Franciscan Action Network
A Silver ADDY Award to Putnam Partners for Wendy Davis for Congress done for Wendy Davis for Congress
Political Advertising, Political Advertising, Integrated Campaign
A Silver ADDY Award to Truxton Creative for Biden for President – Murals done for Biden for President
Best of Category;
Thie MOASIC Award, given by the American Advertising Association to promote diversity in advertising:
Beautiful Destinations for United Stories Microsite done for Brand USA
Best of Print:
RP3 Agency for Well & Good: The Inaugural Issue done for RP3 Agency
Very Special Judges Award:
Beautiful Destinations for Discover Wyoming in Winter done for Brand USA
AAF-DC Best of Show ADDY Award for 2021:
Yes& Agency for Akima Inupiaq Shareholders done for Akima
0 Comments