Design Army Launches “Eyes Say More than Words” Campaign for Georgetown Optician Capitol Communicator October 19, 2019 Advertising, B to C, Marketing, Top Center SponsoredThe Washington D.C.-based agency Design Army has established "a fabulously quirky history with the brand stretching back to the long-form ad, “Our Family Knows Glasses,” one of Adweek’s favorite...
Facebook Advertisers Focus on Video Capitol Communicator October 19, 2019 Advertising, B to C, VideoFacebook advertisers can’t seem to get enough video, reports Digital News Daily, which noted that in the third quarter of 2019, Nanigans' advertising automation software found that "ad clients increased...
Tysons Agency WHITE64 Puts Spotlight on New Production Studio Capitol Communicator October 18, 2019 Agency, Bottom Left Sponsored, VideoTysons agency WHITE64 launched a new production studio, WHITE64 Studios, at a party on October 17. Located on the second floor of the WHITE64 building, the 7,000 SF studio boasts a 645 SF sound stage, five...
D.C. Agency Updates: Fenton, Design Army and Porter Novelli Capitol Communicator October 16, 2019 Agency, Awards, Design, Top Right SponsoredRachel Henderson joined Fenton's D.C. office as Senior Vice President of Corporate Social Good. According to Fenton, Henderson, shown above, brings the agency deep expertise in impact-oriented communications...
U.S. Army Targets Gen Zers in New “What’s Your Warrior?” Marketing Campaign Capitol Communicator October 15, 2019 Marketing, Top Center SponsoredThe U.S. Army will launch a marketing campaign, "What's Your Warrior?", in November that showcases the opportunities for today's youth to achieve their goals in America's largest military branch. The...
Howard University and Amazon Studios Launch Howard Entertainment Capitol Communicator October 15, 2019 General, Insights, Upper Left SponsoredHoward University and Amazon Studios have launched Howard Entertainment, a program designed to diversify the entertainment industry by creating a pipeline for African-American students and other...
Women in Marketing Making C-Suite Gains Capitol Communicator October 15, 2019 B to B, Marketing, Top Center SponsoredWomen are making gains in the C-suite, at least when it comes to top marketing jobs, reports Ad Age. The Ad Age item added that of the marketing leadership appointments made in the first half of the year,...
The Washington Post “Reimagines News on TV with New Reading Experience” Capitol Communicator October 14, 2019 Bottom Left Sponsored, MediaThe Washington Post reports that it is "revolutionizing how people can interact with news with the launch of a unique, highly-visual app for reading stories on TV. Available now on Amazon Fire TV and Apple...
Capitol File Ends Print Edition but is Expected to Continue Online Capitol Communicator October 10, 2019 Bottom Left Sponsored, MediaMore consolidation is underway at regional publisher Modern Luxury, which is shutting down the print editions of two more magazines, reports the New York Post. The Post's post stated that "Michael Clements...
WWPR Names Three Finalists for Woman of the Year Award Capitol Communicator October 9, 2019 Awards, PR, Top Center Sponsored1 CommentWashington Women in Public Relations (WWPR) announced the three finalists for its Woman of the Year Award. This 2019 year marks the 30th anniversary since WWPR introduced the award, which was created to...
