Yes& Acquires GreenSmith PR Capitol Communicator September 4, 2019 Acquisitions, Agency, Bottom Left SponsoredYes & Holdings LLC, based in Alexandria, VA, has acquired the assets and clients of GreenSmith PR, LLC. According to a release, the acquisition results in "building a global integrated marketing...
Kat Downs Mulder Named Vice President of Product and Design for The Washington Post Capitol Communicator September 3, 2019 Media, People, Top Center SponsoredThe Washington Post named Kat Downs Mulder as Vice President of Product and Design. In this newly created role, which is among the senior level positions that appear on The Post masthead, Downs Mulder will...
NRA Sues Former PR Firm Ackerman McQueen Capitol Communicator September 1, 2019 Agency, B to B, PR, Top Center SponsoredThe National Rifle Association, based in Fairfax, VA, sued Ackerman McQueen in federal court, demanding its former public relations firm remove from its website references of the gun lobby and its “failed”...
Up Close and Personal: Getting to Know Stacy Elsbury Thomas, Founder and CEO of Good Run Research & Recreation Capitol Communicator August 30, 2019 Profiles, Top Center Sponsored, Up Close and PersonalCapitol Communicator is running “Up Close and Personal” profiles of communicators in the mid-Atlantic. In this profile we feature Stacy Elsbury Thomas. Photography for the series is by...
WTOP’s Bob Marbourg,”The Guru of D.C.-Area Traffic,” Says It’s Time “to Say Goodbye” Capitol Communicator August 30, 2019 Media, People, Top Right Sponsored“Self-entitled jackasses” of the D.C. area, you can breathe easy: Bob Marbourg has left the WTOP Traffic Center, states a release from WTOP. The release added that after 40 years, “it is time for me...
Association of National Advertisers Relaunching ANA Nonprofit Federation Capitol Communicator August 29, 2019 Advertising, B to BThe ANA (Association of National Advertisers) is relaunching the ANA Nonprofit Federation. According to ANA, the goal is to provide "tools, guidance, and insights that will accelerate and reenergize...
Mobile Fraudsters “Impressively” Stealing Your Ad Budget, States Adweek Capitol Communicator August 28, 2019 Advertising, Top Center SponsoredMobile fraudsters are "impressively" stealing your ad budget, and you likely don’t even know it, reports Adweek. The Adweek post added: "These grifters have evolved their trade faster than prevention...
Fake App Installs Increasingly Common and Costly Capitol Communicator August 28, 2019 Advertising, Digital, Top Center SponsoredDigital app install fraud, for which companies falsely get charged, has become increasingly common, reports Digital News Daily. The report added that "Cleartrip, an online travel company, experiences fake...
Richmond Updates: NDP, Elevation and PRSA Richmond Capitol Communicator August 28, 2019 Agency, PR, Upper Left SponsoredNDP launched Neathawk360, billed as "a media solutions division with a talented team of experts in all aspects of media planning and buying, analytics, measurement and reporting, as well as digital marketing...
D.C.-Area People in the News: Yolanda Brignoni Joins Subject Matter, Paul Kolebuck Joins Abt Associates, Patty Abramson Died Capitol Communicator August 27, 2019 Agency, People, Upper Left SponsoredYolanda Brignoni joins Subject Matter as Vice President of Client Services. Brignoni, shown above, comes to Subject Matter after eight years with AARP, where she led integrated communications campaigns and...
