How To Explain the Complex in Under a Minute
Explainer videos are great for making complex information easy to understand. RMR & Associates has you covered, from scripting to development to promotion, to

Two Are Better Than One: RMR & Associates Named to Multiple Rankings for the 2019 Washington Business Journal Book of Lists
RMR & Associates, Inc. (www.rmr.com), one of the Washington, D.C. Metropolitan Area’s leading integrated marketing, advertising, and public relations firms,

Bring New Products to Life Using Eight Simple Steps
By Robyn M. Sachs, President, RMR & Associates, Inc. The greatest challenge facing any new product is the FUD Factor – Fear, Uncertainty, and Doubt.

Van Eperen’s Emily McDermott Named a 2019 VIP by The Daily Record
Van Eperen, a PR and strategic communications agency based in Maryland, announced that The Daily Record has named account supervisor and project manager Emily

Improve Sales Results with Marketing Integration
By Robyn Sachs, President & CEO of RMR & Associates Once upon a time, an enterprising company hired a marketing firm to create a

The Washington Post Names Fors Marsh Group a 2019 Top Washington-Area Workplace
Fors Marsh Group (FMG)—the first Washington, D.C., metro area research company to earn the B Corporation Certification—has been named one of

Public Relations Can Help Your SEO/SEM Results and More – Part 2
By Robyn Sachs, President & CEO of RMR & Associates This is the second part of the article discussing PR as a necessity to

Public Relations Can Help Your SEO/SEM Results and More
By Robyn Sachs, President & CEO of RMR & Associates PR as Part of the Modern Marketing Mix What kind of honor is it

RMR Helps House Buyers of America Hit the Mark with Direct Response TV Campaign
RMR & Associates, Inc. (RMR) announced that the direct response TV advertising campaign it planned and implemented for its client, House Buyers of America,

25 Criteria to Review Before Writing for PR Purposes
By Don Bates, APR, Fellow PRSA, PRSA-NCC Writing Workshop Instructor Before you write anything for professional public relations purposes, you need to review

“Who Are You Again?”
By Robyn Sachs Imagine that you are shopping – it doesn’t matter whether you’re grocery shopping or preparing to buy large, high-tech

Marketing Takeaways from SXSW2019
By Lisa Nirell Every year, Austin, Texas, hosts South by Southwest (SXSW), a confab of epic proportions and people. The event ran from March

Lost Business Secrets Millennials Need to Know
By Robyn M. Sachs This is the second part of the article with advice for millennials on succeeding in today’s business environment. (Each

Lost Business Secrets Millennials Need to Know
Much has been written about how to work with millennials: what they want from their jobs, how they differ from previous generations, how to

Putting Your Product on the Fast-Track to Success: The Importance of a Go-to-Market Approach in Your Marketing Arsenal
By Robyn Sachs, President and CEO of RMR & Associates Integrated marketing approaches have skyrocketed in popularity over the last several years, for a

