Grafik at 40
By Lance Wain, Principal and CEO of Grafik, which is based in Alexandria, Va. Each time I watch Judd Apatow’s This Is 40,

What’s Next: Digital Marketing Predictions for 2019 by Ironmark
By Lynne Kingsley It’s a brave new world out there, and it’s getting braver. The pace of change is increasingly faster and

Misdirected PR Pitches Continue to Clog TV Producer’s Inbox
Capitol Communicator sponsor Van Eperen recently asked one of the agency’s national media contacts for advice on how to maintain a PR-producer

Inclusion Is the Ideal: How PR Agencies Can Advance a Diverse Workforce
By Rafiat Animashaun When I began my post-grad job search, I had three requirements: be based in a metropolitan area, provided a livable
Leaving Your Virtual Footprint
HighRock Staff Feature: Len Sullivan When a problem arises, it can often stall individual productivity, team coherency and – given enough time and pressure – it

Fors Marsh Group Earns Inc. 5000’s Hall of Fame Award and Ranks 3,706 on Inc. 5000 List
Inc. magazine ranked Fors Marsh Group (FMG) 3,706 on its annual Inc. 5000 list. Additionally, FMG was presented the Inc. 5000 Hall of

Basing Your Decision on “9 Out of 10 Experts”? Not So Fast!
Evidence-based decisions. This phrase has gained popularity in the public sphere, reflecting a desire for people to base their actions on proof that

Fors Marsh Group Conducts 2018 State of First Amendment Survey
Fors Marsh Group (FMG) again partnered with the First Amendment Center of the Freedom Forum Institute, a programming and education partner of the Newseum,

Are You Paying Bots to Take Your Online Survey?
Few fields have been as radically transformed by people’s access to the internet as survey research and consumer insight mining. The web has

Van Eperen Hires Digital Strategist and Project Manager Brooke Whitson
Van Eperen, an integrated communications agency specializing in public relations, marketing, social media, and digital strategy and advertising, announces the hiring of Brooke Whitson

#SeeHer Campaign: P&G Launches Initiatives to Boost Women in Advertising
Pointing to a Association of National Advertisers #SeeHer study that found that women and girls are inaccurately or negatively portrayed in 29% of ads

Diversity, Data, Privacy, Changing Skillsets, Top of Mind at Cannes Marketing Session
Purpose-driven marketing and diversity emerged as key themes at the Cannes Lions festival this week during a panel presented by the Economist magazine.

Crosby Wins Four Awards in Healthcare Marketing Competitions
Crosby Marketing Communications, one of the nation’s leading independent communications firms, racked up four wins in two healthcare marketing competitions, the 2018 Aster

Facebook Brings Digital Training to Baltimore November 12-14
Facebook plans to bring a free digital training program to Baltimore this fall, reported Technical.ly. According to an announcement by the social giant,

Pinterest Adds Creative Marketing Partners
Pinterest announced a new kind of Pinterest Marketing Partner that will make it easier and more efficient for brands to create great Pins. Their

