Author Guest Columnist

According to four organizations - AAF, American Advertising Federation DC, Maryland-DC-Delaware Broadcasters Association and MDDC Press Association - with less than 24 hours’ notice and no opportunity for...

By Tom Davis, Vice President, Susan Davis International As the COVID-19 pandemic swept across the nation, governors responded by asking or ordering people to stay home and for businesses to close....

By Mike Smith, SVP of PR for Yes& Northwestern’s Medill Media Research Prof Provides Insights into Creating your Own Fairness and Balance Northwestern University’s Medill School of Journalism, Media...

By Tom Davis, Vice President, Susan Davis International The origins of crisis management are found in the studies of how organizations responded to catastrophic incidents in the 1980’s. Bhopal, Exxon...

By Higher Logic When you are hosting a live session as part of your virtual event, there are a few things that you can do to make it a better experience for your attendees...and for yourself! Start by...

By Cerebral Lounge When I was a boy and I would see scary things in the news, my mother would say to me, ""Look for the helpers. You will always find people who are helping.'" - Fred Rogers These are...

Modus Create has created a Safety Kit and work from home tips for their employees to share guidelines on a number of topics including: Mental Health Communication Insurance and Types of...

By Reese Cassard, MGH Simon Sinek is overquoted in our industry, yet I can’t help but voice displeasure in how many “What” and “How” pieces I’ve seen from advertising publications. “What to Do...

Capitol Communicator is running a cartoon series called "Brand Creep" produced by Dennis Goris, president and creative director of Goris Communications in Alexandria, VA. This illustration named...

By Lisa Nirell Has your inbox felt like a junk box this week? Mine certainly has. Many retailers, lenders and hospitality companies are dispensing pablum. Every message sounds identical: “We know it is...