Ecosystem Report Card Drives Media to Virtual Presser Mike Smith September 14, 2020 Agency, Bottom Left Sponsored, PR Or How to Tell your Story without Getting Slimed By Mike Smith, Yes& How does one make a subject like “Hypoxia” exciting? How does a PR professional drive more awareness to algal bloom,...
Yes& Wins Four Platinum Hermes Creative Awards Mike Smith July 17, 2020 Agency, Awards, Bottom Left Sponsored Creative Short Animation, Best TV Media and Two for Best Overall PR Campaigns Yes&, a performance-driven marketing agency based in Alexandria, VA, has won four prestigious Platinum Hermes...
Longform Storytelling – How ESPN 30 for 30 and “Last Dance” Docs Get to the Heart of the Matter Mike Smith June 15, 2020 Agency, Insights, Top Right SponsoredI admit I am binge-watching ESPN documentaries during this pandemic. There are worse addictions than the endorphin-boost and motivation that sports victories and defeats (and lessons learned) can offer to the...