The Beutlers

For more than 18 years, Chris Beutler worked at Renegade Communications, most recently as Chief Creative and Strategy Officer.

In November of 2019, he was diagnosed with amyotrophic lateral sclerosis (ALS) and now uses a walker or wheelchair, has a feeding tube, uses a BIPAP ventilator, and has been on full disability since December 2020. ALS is fatal and there is no cure. Families who face this disease often struggle financially.

Chris received several grants to help pay for things insurance didn’t cover, but soon realized that these organizations could use a little help themselves. So, he decided to pay it forward by hosting a fun event Sept. 12 with a dozen great bands and a silent auction.

Prior to diagnosis, 54-year-old Beutler was a musician, avid cyclist, and advertising executive at Renegade in Hunt Valley. He was a bass player in a local new wave 80’s band, Bangah, and has remained active in the local music scene ever since.His vision is to use the platform of music and the arts to support this community that is currently underfunded and underserved.

Beutler’s progress has been slow by many standards, though he uses a cane and a NIV (non-invasive ventilator). He is cared for by his wife, Laura, and their two teenage daughters.

Proceeds from this year’s event are going to the Maryland-based ALS support organization, Brigance Brigade Foundation, which provides direct financial support to those living with ALS. Several months ago, Beutler received a grant from BBF for home modifications due to his disability. Now he is trying to pay the kindness forward.

Corin Tahinos

Warschawski News: Corin Tahinos has been promoted and named Chief Creative Officer. Michael McFarland is now senior AEM (Adobe Experience Manager) developer and the Mount Washington agency was selected by Columbia-based engineering and environmental firm Straughan Environmental to design a new website.

Capitol Communicator reports on a new PR hire at imre

Bria Rooney

Imre expands its focus on earned activation with the addition of Bria Rooney as Vice President of Public Relations. Rooney, in main photo, joins imre with close to a decade of experience, most recently at GCI Health, where she served as an Account Director and quickly was promoted to Vice President.

“Identification of the most relevant cultural moments and connecting client priorities into those conversations is core to imre’s approach to modern PR and influencer strategy. Shaping consumer behavior and attitudes by proving relevance is how we earn attention for our clients, and Bria’s experience will be key to the growth and success of our practice moving forward,” said Stephanie Friess, senior vice president at imre. “Bria’s track record bolsters our approach to earned activation and specifically how we think differently with our client partners to continue delivering next-level earned attention and brand belief.

imre clients include Airstream, AstraZeneca, Bausch & Lomb, Dickies, GSK, Infiniti, John Deere, McCormick, the NFL and Pfizer. The agency maintains offices in New York, Los Angeles, Baltimore and Philadelphia. imre is an LGBTQ-founded and NGLCC-certified diverse supplier.

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