Crosby Marketing received five 2015 Aster Awards in the national competition that recognizes excellence in healthcare marketing and advertising. This included receiving a Judge’s Choice award for an integrated marketing campaign created for Saint Agnes Hospital that promoted lifesaving lung cancer screenings. Only eight entries from across the country received this highest honor.
In addition, Crosby, a Capitol Communicator sponsor, received three Gold and one Silver Awards, including:
- Veterans Health Administration: Gold for Social Media campaign and Gold for Total Advertising Campaign for a government agency;
- Sagepoint Senior Living Services: Gold for Logo Design; and,
- Kaiser Permanente of the Mid-Atlantic States: Silver for Total Advertising Campaign in the Managed Care/Insurance category.
“This national recognition is testament to the diversity and effectiveness of the work our Healthcare Practice delivers,” said Denise Aube, executive vice president and healthcare practice leader at Crosby. “We’re proud that our work contributes to our clients’ success and has a positive impact on the health and well-being of so many.”
In 2015, the Aster Awards received more than 3,000 entries from hospitals, health systems, nonprofit public health organizations, and advertising/PR firms. They are judged by a diverse panel of industry experts, and winners are published in Marketing Healthcare Today magazine.
Crosby provides integrated advertising, public relations, social media and digital marketing services through specialized practices in Healthcare, Government and Nonprofits & Causes. The company’s mission of Inspiring Actions That Matter™ helps clients positively impact people’s lives and contribute to the greater good. For more information, visit www.crosbymarketing.com.