Contemplating a Fresh Start in 2021? Guest Columnist January 5, 2021 Bottom Left Sponsored, Insights, Jobs2 CommentsBy Laura Evans Manatos A photo I keep on my iPhone reminds me of how miserable I was. It shows me in a TV news live truck headed off to cover breaking news at 7:00 pm while Facetiming with my kids as...
Interning with Hands-On Experience: FilmFestDC Guest Columnist December 15, 2020 Agency, Social MediaBy Mac Bassett and Kaylea Tolchin Building up to the festival and throughout its duration, the REQ intern team was able to manage this full client project on their own successfully with the full REQ team...
Digital Transformation Trends to Watch for in 2021 Guest Columnist December 8, 2020 DigitalBy Modus Create 2020 has been a transformational year—in many ways. Enterprises and employees have had to adjust to new realities, both professionally and personally. Digital transformation moved from...
Local TV News Audience Now Younger, More Diverse and More Informed Guest Columnist November 3, 2020 Insights, MediaThe Nielsen Local Watch Report found that the local news audience has become younger, more diverse and more informed. Here are some stats that might surprise you: Local TV news has 74% more viewers than...
You Can’t Predict the Future; You Can Only Plan for It Guest Columnist November 2, 2020 Agency, Coronavirus, InsightsBy Tom Davis Our endless summer has, at long last, come to an end. Traditionally fall brings with it an enormous spurt of energy, as those of us in the northern hemisphere pick up the pace in an effort to...
New Podcast Gives Listeners a Front Row Seat to an Immersive Audio Theatrical Experience Guest Columnist October 3, 2020 Agency, Bottom Left Sponsored, GeneralBy Hal Schild Listen up! Missing Link, a podcast media company, launched Between Acts, an immersive audio podcast theatre experience. Each biweekly episode sets the stage for your imagination to freely...
A Candid Conversation with Top Communicators about Race and Racism: How Should Companies Respond? Guest Columnist August 9, 2020 Insights, PR, Top Right SponsoredBy Karen Addis, APR How can and should organizations be talking about hot-bed issues surrounding the murder of George Floyd, systemic racism, and racial injustice and inequality? Is it even appropriate for...
Racially Numb: How We Addressed the High Cost of Complacency Guest Columnist July 15, 2020 Bottom Left Sponsored, Insights, People1 CommentBy Lisa Nirell I have been racially numb for over 45 years. The cost of complacency recently became intolerable. Here is what unfolded and how I finally took peaceful action. When I was 11, I was enjoying a...
Four Organizations Challenging Proposed “Devastating” D.C. Sales Tax on Advertising and Sales of Personal Information Guest Columnist July 13, 2020 Advertising, B to G, Upper Left SponsoredAccording to four organizations - AAF, American Advertising Federation DC, Maryland-DC-Delaware Broadcasters Association and MDDC Press Association - with less than 24 hours’ notice and no opportunity for...
Reawakening? Or Mourning in America? Guest Columnist May 18, 2020 B to B, CoronavirusBy Tom Davis, Vice President, Susan Davis International As the COVID-19 pandemic swept across the nation, governors responded by asking or ordering people to stay home and for businesses to close....
