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Author Guest Columnist

Guest Columnist

Capitol Communicator reports that Professor Michel Wedel, PepsiCo Chair in Consumer Science at the University of Maryland's Robert H. Smith School of Business, has a post about marketing in the post-coronavirus era.

Branding and Marketing Outlook for 2021

Guest Columnist
March 10, 2021
Bottom Left Sponsored, Insights, Marketing
By Professor Michel Wedel The economic and psychological impact that the pandemic has had on brands and marketing in the beginning of 2021 will likely continue to reverberate. For one, the pandemic has...
woman smiling at colleague

Ad Agencies’ Biggest Neglect: Their People

Guest Columnist
February 23, 2021
Agency, Insights, Top Right Sponsored
By Ron Owens An oft-quoted remark goes, “The assets of an advertising agency go down in the elevator every evening.” There’s no doubt our business depends on its people. Agencies hold no exclusive...
Capitol Communicator has a report on looking for a job by Laura Evans Manatos of Laura Evans Media. Previously she was anchor at Fox 5 News in Washington, D.C.

Contemplating a Fresh Start in 2021?

Guest Columnist
January 5, 2021
Bottom Left Sponsored, Insights, Jobs
2 Comments
By Laura Evans Manatos A photo I keep on my iPhone reminds me of how miserable I was. It shows me in a TV news live truck headed off to cover breaking news at 7:00 pm while Facetiming with my kids as...
Capitol Communicator reports the REQ intern team was able to manage the FilmFest DC project, with the full REQ team offering mentorship, insight and advice throughout the process.

Interning with Hands-On Experience: FilmFestDC

Guest Columnist
December 15, 2020
Agency, Social Media
By Mac Bassett and Kaylea Tolchin Building up to the festival and throughout its duration, the REQ intern team was able to manage this full client project on their own successfully with the full REQ team...
Capitol Communicator has a report by Modus Create on Digital Transformation Trends to Watch for in 2021

Digital Transformation Trends to Watch for in 2021

Guest Columnist
December 8, 2020
Digital
By Modus Create 2020 has been a transformational year—in many ways. Enterprises and employees have had to adjust to new realities, both professionally and personally. Digital transformation moved from...
Capitol Communicator has a report from D S Simon Media that Local News Audience Now Younger, More Diverse and More Informed.

Local TV News Audience Now Younger, More Diverse and More Informed

Guest Columnist
November 3, 2020
Insights, Media
The Nielsen Local Watch Report found that the local news audience has become younger, more diverse and more informed. Here are some stats that might surprise you: Local TV news has 74% more viewers than...
Capitol Communicator has a post by Susan Davis International that states you Can't Predict the Future, You Can Only Plan for It.

You Can’t Predict the Future; You Can Only Plan for It

Guest Columnist
November 2, 2020
Agency, Coronavirus, Insights
By Tom Davis Our endless summer has, at long last, come to an end. Traditionally fall brings with it an enormous spurt of energy, as those of us in the northern hemisphere pick up the pace in an effort to...
Capitol Communicator reports that Missing Link, a podcast media company, launched Between Acts, an immersive audio podcast theatre experience.

New Podcast Gives Listeners a Front Row Seat to an Immersive Audio Theatrical Experience

Guest Columnist
October 3, 2020
Agency, Bottom Left Sponsored, General
By Hal Schild Listen up! Missing Link, a podcast media company, launched Between Acts, an immersive audio podcast theatre experience. Each biweekly episode sets the stage for your imagination to freely...
Capitol Communicator reports the National Press Club Communicators Committee hosted “Candid Conversations: Navigating Conversations about Race, Internally and Externally,”

A Candid Conversation with Top Communicators about Race and Racism: How Should Companies Respond?

Guest Columnist
August 9, 2020
Insights, PR, Top Right Sponsored
By Karen Addis, APR How can and should organizations be talking about hot-bed issues surrounding the murder of George Floyd, systemic racism, and racial injustice and inequality? Is it even appropriate for...
Capitol Communicator reports that Lisa NirelI states she haa been racially numb for over 45 years, but the cost of complacency recently became intolerable.

Racially Numb: How We Addressed the High Cost of Complacency

Guest Columnist
July 15, 2020
Bottom Left Sponsored, Insights, People
1 Comment
By Lisa Nirell I have been racially numb for over 45 years. The cost of complacency recently became intolerable. Here is what unfolded and how I finally took peaceful action. When I was 11, I was enjoying a...
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Latest Events

  • Capitol Communicator reports that AAF DC's Annual American Advertising Awards Show is set for March 18, 2021.

    AAF DC’s Annual American Advertising Awards Show Set for March 18

    Capitol Communicator
    March 16, 2021
  • Capitol Communicator reports that Washington Women in Public Relations is accepting nominations for its 2021 Emerging Leaders Awards

    WWPR Seeks Nominations for 2021 Emerging Leaders Awards on May 20

    Capitol Communicator
    March 4, 2021
  • Beginning of a New Era

    Paul Duning
    January 19, 2021
  • Capitol Communicator reports that Brightest Young Things pivots to become Exactly Agency

    Brightest Young Things Pivots to Exactly Agency

    Capitol Communicator
    January 15, 2021
  • Capitol Communicator reports that Lisa Nicole Matthews to be Inaugurated as 114th President of National Press Club on January 30, 2021.

    Lisa Nicole Matthews to be Inaugurated as 114th President of National Press Club on January 30

    Capitol Communicator
    January 8, 2021

Latest Marketing

  • Capitol Communicator reports that a majority of Marketers Wanted to Quit in 2020 Says New Study

    Majority of Marketers Wanted to Quit in 2020 Says Survey

    Capitol Communicator
    April 4, 2021
  • Capitol Communicator reports on a multi-company partnership to fight colorectal cancer in "Give a Crap Challenge."

    Glitter Beer Raises Nearly $20,000 to Fight Colon Cancer

    Jeffrey Davis
    April 4, 2021
  • Capitol Communicator reports that the ANA has Launched an Awards Program to Honor In-House Marketing Teams.

    ANA Launches Awards Program to Honor In-House Marketing Teams

    Capitol Communicator
    March 30, 2021
  • Maryland Chapter PRSA Image

    PRSA Maryland Announces “PRSA MD Gives Back” to Support Local Nonprofits Affected by the Coronavirus

    Jeffrey Davis
    March 28, 2021
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  • Capitol Communicator reports The Culture Marketing Council: The Voice of Hispanic Marketing Rebrands as Hispanic Marketing Council

    The Culture Marketing Council: The Voice of Hispanic Marketing Rebrands as Hispanic Marketing Council

    Capitol Communicator
    March 18, 2021

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