TubeMogul, an enterprise software company for brand advertising, announced that Matthew Dybwad has joined the company as head of political and public affairs and will open TubeMogul’s D.C. office. Dybwad brings over 15 years of experience as a digital media executive in political and public affairs advertising. Before joining TubeMogul, he co-founded CRAFT, an integrated political communications agency. Prior to that, he was Senior Director of Internet Strategy at emotive, an online political direct marketing firm. He is also an adjunct professor at George Washington University Graduate School of Political Management. TubeMogul is based in California and has offices worldwide and in the U.S.
Rubicon Project, a global technology company that states it is leading the automation of advertising, opened a D.C. office. Theresa Mueller, previously of Rocket Fuel, will lead the D.C. location. According to a release, “Between the sales side and buyer side, at APCO Worldwide and Ogilvy Washington, Mueller has worked with hundreds of political and advocacy clients to craft their digital advertising strategy, including work with national political candidates, ballot initiatives, pharmaceutical, financial, healthcare, and consumer goods companies as well as a commercial airliner and a major oil company.” Rubicon Project is based in LA.