Media

Gannett’s Broadcasting and Digital Units Become Tegna

Guest ColumnistApril 21, 20151 min read

Gannett, the media company that is spinning off its publishing business, said it’ll run its broadcasting and digital units under the new corporate name Tegna, reports USA TODAY.

Tegna, which includes letters from the name Gannett, will trade on the New York Stock Exchange under the ticker symbol TGNA when it completes spinning off the publishing unit by midyear, continued the report.

“Tegna is a nod to the more than 100-year-old history of Gannett,” Gracia Martore, Gannett’s CEO, said in a statement.

The USA TODAY report stated that Tegna will operate 46 stations Gannett currently owns or provides services to, as well as its digital unit. Cars.com and CareerBuilder.com generate most of the digital unit’s revenue. The publishing unit, which owns USA TODAY and 81 other daily newspapers, will adopt the Gannett name.

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