In the Spotlight: The Yu Crew Wins Awards for Launching Inaugural World Thrombosis Day
The Yu Crew, LLC, a Potomac, Md-based public relations agency headed by Pattie Yu, walked away with some of the public relations industry’s and association’s top national awards last month, reports The Connection.
“The virtual public relations firm was honored in New York for its work on launching the inaugural World Thrombosis Day for the International Society of Thrombosis and Haemostasis. That international campaign on blood clots earned a PRSA (Public Relations Society of America) Silver Anvil for Events and Observances Under Seven Days and a PRSA Award of Excellence for Public Service. The Silver Anvil is considered the icon, Oscar of best public relations practices,” continued the report.
The Connection also stated:
“Later that month, the campaign was recognized by the American Society of Association Executives as the 2015 Overall Gold Circle Award winner. In addition, the agency and client won the ASAE’s 2015 Gold Circle Award for Integrated Communications Campaign and
ASAE’s 2015 Gold Circle Award for Media/Public Relations Campaign. For another client, Casualty Actuarial Society, theYucrew’s work earned an ASAE’s 2015 Gold Circle Merit Award.
“Most recently, the agency’s digital strategist, Shannon Toher of Washington, D.C., was named one of Washington Women in Public Relations’ 2015 Emerging Leaders, recognized for the impact she has made on the communications industry.”
(You can see Capitol Communicator’s profile of Toher in our Profiles section.)
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