Integrating video into email, social and other digital channels can pay off big for marketers, reports Adweek.

The Adweek article, in part, added:

“Not only are more people engaging with video, but video interactions are helping drive increased revenue. Case in point: Email campaigns with video content can drive up to a 200-percent higher CTR than similar campaigns without video.

“Our new ebook, “The 3-Minute Guide to Video Engagement,” provides a step-by-step system to getting the most out of your video campaigns—in less time than it takes to watch the latest viral video.”

 

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