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Capitol Communicator has a TalentMEDIA Services post that states: Don’t use a big word when a minuscule alternative will suffice.”

Intoxicated By Verbosity

by | Mar 31, 2023

By TalentMEDIA Services

“Don’t use a big word when a minuscule alternative will suffice.”

It’s an old joke, but one that makes an important point: Big words are like fine jewels—you may take them out for special occasions, but they’re not for everyday use.

No matter what you’re writing, you want your words to be read and understood. If your work is weighed down by a multiplicity of multisyllabic loquaciousness, people will stop reading. And those who do slog through are likely to get so fatigued by the effort that they will miss your message.

Here are a few bloated terms and their leaner counterparts:

Individual

 Person
Individuals People
Due to the fact that Because
Have the capability to Can
In the event that If
Subsequent to After
For the purpose of For
Utilize Use
At the time of When
A majority of Most
In order to To

 

By Jan Taylor, an Editorial Project Manager with TalentMEDIA Services. You can reach her at [email protected].

The professionals at TalentMEDIA Services can help you write it right. Contact us today at [email protected].

About the Author

Capitol Communicator and sponsors host various guest postings on relevant topics of interest to the advertising, marketing, public relations and media professional community that Capitol Communicator serves.

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