Home » JK Moving Services Launches New Website Designed and Built by Carousel30

JK Moving Services Launches New Website Designed and Built by Carousel30

by | May 30, 2017

JK Moving Services, the largest independent moving company in North America, launched a new website that was designed and built by Carousel30, a leading strategic marketing agency in the Washington, DC, metro area.

According to a release, with 35+ years of delivering expert residential and commercial moving services; 1.7 million cubic feet of secure warehousing/storage.; an expansive staff of relocation professionals; a fleet of modern equipment including GPS-enabled trucks; and a global partner network, JK Moving Services has set itself apart from competitors through its dedication to delivering a stress-free experience for its customers which runs through every employee, every communication, and every move the company makes.

With the goal of building a new website that would enhance customer acquisition, engagement, and conversion efforts, the new website positions JK Moving Services as an organization that—while growing nationally and internationally—is never too big to make the lives of its customers better, easier, and less stressful during an important transition in their lives. Through a new and modern design, consistent terminology, easy-to- use navigation, and a mobile-friendly interface, the new website puts a focus on accessibility to key actions for primary and secondary audiences.

With a scalable Drupal CMS that provides the ability to grow with the organization over time, integrate with the organization’s sales database, assist with expanding automation initiatives, customize user experiences by Commercial, Residential, International, or Government audiences, and provide seamless transitions to third-party systems during user sessions, the website assists JK Moving Services in achieving organizational marketing, sales, and productivity goals. The website also accomplishes JK Moving Services’ goal of providing a professional and stress-free experience to its customers, and building relationships at every touch point.

“Carousel30’s partnership with JK Moving has resulted in the kind of improvement and innovation we strive for in everything we do. This website, built in collaboration with the organization, displays Carousel30’s dedication to agile website and brand strategy through the use of scalable functionality and expanded integration possibilities to help the organization better measure its marketing and sales efforts. We’re excited to see how our work improves the workflow and efficiency of JK Moving’s website and measurement processes,” said Carousel30 CEO Greg Kihlström.

Carousel30, a Capitol Communicator sponsor, and JK Moving Services continue to work together to optimize the website, providing customers with the best possible experience during each visit.

About the Author

Greg Kihlström

Greg is an award-winning digital strategist, creative director, author and speaker. He is currently SVP Digital at Yes& (a Capitol Communicator Sponsor) as of Fall 2017 when Carousel30, the agency he founded, was acquired.He has worked with brands such as AARP, AOL, Booz Allen Hamilton, Choice Hotels, GEICO, Howard University, Marriott, MTV, The Nature Conservancy, Porsche, Toyota, United Nations and others. His work has won awards from the ADDYs, Webbys and others, been featured in books by HarperCollins and Rockport Press, publications such as Advertising Age, Communication Arts, Web Designer and Website magazine.He currently serve as VP of the American Advertising Federation (AAF) District 2, and as a Board Member of the Virginia Tech Pamplin College of Business Marketing Industry Mentoring Board (MIMB). He is Past President of AAF DC, and served on the National Board of AAF, Board of Trustees of the Trust for the George Washington Memorial Parkway, the Board of AIGA DC, and the Trust for the National Mall's National Advisory Board.


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