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Home » Majority of Survey Respondents Say There are Too Many Premium Streaming Services … but They Plan to Add More

Capitol Communicator has a post that says that 70 percent of respondents to a survey said there are too many premium streaming services.

Majority of Survey Respondents Say There are Too Many Premium Streaming Services … but They Plan to Add More

by | Sep 17, 2021

Seventy percent of respondents to a survey said there are too many premium streaming services, reports Television News Daily.  The same research, continues the post, “found those same respondents have, on average, 4.7 services. And they plan to add one more.

“The survey from Whip Media, a content-licensing technology and research company, also reveals that 85% say pricing for these services is getting too expensive.”

When asked if they could only keep one streamer, Netflix was tops at 41% followed by Hulu with 21%, HBO Max at 13%, Disney+ with 9% and Amazon Prime Video at 6%. Those at the bottom of this chart: Paramount+, 2%’; Discovery+, Peacock, and Apple TV+, each got a 1% number.

More here.

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Capitol Communicator

Capitol Communicator is a unique online and offline resource for Mid-Atlantic advertising, marketing, public relations, digital and media communications professionals. The e-magazine, e-newsletters and events bring together communications professionals, fostering community and providing important information; news; trends; education; and opportunities for networking, career enhancement, business exchange and showcasing great work. Visit www.capitolcommunicator.com to learn more.

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