Marketing Mistake: Washington Commanders sell mugs with Washington state outline during home opener, states CBS Sports
It seems like the Washington Commanders “are still figuring out their place in the world, literally,” reports CBS Sports, as during their season opener against the Jacksonville Jaguars, the team was selling mugs with the “W” logo in the middle of an outline of Washington state.
According to CBS Sports, while the casual fan might overlook this detail, “a simple Google search will tell you that the Commanders play their home games in Maryland, but represent Washington D.C., not the state on the other side of the country. Pictures on social media showed the unfortunate marketing mistake happening in an official team truck.”
After the mug incident went viral on social media, continues CBS Sports, “those in charge tried to minimize the damage by making the issue disappear. The mugs were removed from the display window in the truck, but at that point a lot of people had already noticed the mishap. This is probably not how the team wanted to start their first season with their new official name.”
More here.
