Metaverse is Key to Internet’s Next Phase
In the half-life of bright shiny things galvanizing the media industry’s attention, the metaverse has jumped a virtual shark, states MediaDailyNews.
According to an analysis by social media analytics platform GlobalData, conversations about the metaverse have been trending long before Mark Zuckerberg began hinting at Facebook’s rebrand, though it clearly began spiking when he did so.
Interestingly, it’s not just tech titans or sci-fi geeks talking about it, but some of the world’s biggest brands.
“Beyond tech companies, the race is heating up among global brands from other industries such as fashion, FMCG and automotive to adopt metaverse, as industry leaders see the virtual realm as a key to the Internet’s next phase,” GlobalData’s analysts note that there has been a sharp upward trend since the beginning of the third quarter.
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