PRSA’s Maryland chapter is looking for presenters for the 2015 Chesapeake Conference. Among the areas they would like to cover are:
- Social media strategy – getting the right message to the right people using social media
- Integration of traditional and social media
- Tools for PR people on the cloud and via apps
- Crisis communications
- Measurement, tracking and metrics
- Marketing to multiple generations
- How to build brand awareness
- Content development and strategy for multiple mediums
- Effective writing
- Word-of-Mouth marketing – grassroots public relations using new tools
- Making your message go viral
- Evolution of journalism in the Twitter era
- Building your personal brand—dos and don’ts of social media
By presenting, said the chapter, you will have the opportunity to impact individuals driven to improve themselves, their place of work, PRSA and our profession.
Deadline is Wednesday, March 25, and the conference is June 4.
For more info, call the chapter office at 301 725 2508.
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