Omnicom buys Baltimore e-commerce agency Flywheel Digital for $835 million
Baltimore-based digital commerce company Flywheel Digital has been acquired by Omnicom for a net cash purchase price of approximately $835 million. Flywheel’s services enable top brands to sell…
Sonatype adds Megan Lueders; idfive moves to Mount Vernon; news from Notre Dame of Maryland University and Maryland Public Television
Software supply chain management company Sonatype, headquartered in Fulton, Maryland, announced the addition of Megan Lueders as Chief Marketing Officer. After two decades leading…
Leading trade groups define “Made for Advertising” websites
A consortium of marketing and advertising trade organizations have released a detailed definition of so-called “Made for Advertising” websites that the ANA said…
Clubhouse Media Group adds Under Armour for social media; BPRC announces slate of officers; news from WBAL-TV, Baltimore Business Journal and Warschawski
Clubhouse Media Group, Inc. a social media firm and digital agency based in Los Angeles, announced a brand promotional deal with Baltimore-based Under…
Elite Creative makes Inc. 5000 list; news from MPT, Warschawski and Flywheel Digital
Elite Creative, specializing in content writing, communications strategy, and publishing services, announced that it has been named to the Inc. 5000 annual ranking of…
“Now is the time for marketers to build brand awareness,” states AdRoll
AdRoll released the Q3 2023 edition of its State of Digital Marketing Report, a comprehensive summary providing invaluable insights into the changing digital marketing…
Navigating the digital marketing data maze: Common data hygiene problems
By Response Labs In the fast-paced world of digital marketing, data is your compass, guiding you toward informed decisions and successful strategies. However,…
Gannett sues Google alleging online ad monopoly
Gannett, the largest newspaper publisher in the United States, is suing Google, alleging the tech giant holds a monopoly over the digital ad market,…
Podcasting continues to be one of the fastest-growing digital channels, states IAB U.S. Podcast Advertising Revenue report
Following a year of unprecedented growth for the overall digital advertising industry in 2021, 2022 was a year of headwinds related to a slowing…
National Crime Prevention Council, with Red Thinking
By Red Thinking Empathy is emotional jet fuel, and here at Red Thinking, we always lead with heart. So, when The National Crime Prevention…
The Messenger, a well-funded news startup, to launch May 15
The Messenger, a well-funded news startup founded by longtime media entrepreneur Jimmy Finkelstein, will launch in beta with 200 employees on May 15,…
Nine more states join federal lawsuit against Google
More states have joined a federal lawsuit against search giant Google, claiming the company broke antitrust laws while running its large digital advertising business,…
SEO needs more than AI
Everyone’s wondering if AI, and Google Bard specifically, will be the end of SEO. If Bard can answer any question, including long, complex…
Internet advertising terms and conditions to be updated
For the first time in more than a decade, the standard terms and conditions for internet advertising, first developed in May 2001, updated in…
Six ways to prepare for a website redesign
By: Molly Mattessich, Managing Director, Project Delivery, Forum One Creating an excellent user experience requires a good chunk of up-front planning and research.…
