Pum Lefebure, co-founder and chief creative officer of Design Army, tells podcast that design “is not about being the loudest or funniest” and sometimes you can shout “quietly”
Pum Lefebure, co-founder and chief creative officer of D.C.-based Design Army, an internationally acclaimed design studio, was interviewed for The TED Audio Collective’s Design Matters with…
What Tax Day Reveals About Trust, Clarity and the Role of Communicators
Originally published by CommPRO. Reprinted with permission Tax Day is everywhere right now. Turn on any morning show, scroll through headlines or check local…
Navigating Sustainability Messages from Corporate Updates to Crisis Statements
By Yes& In an era of floods, wildfires and greenwashing scandals, how organizations talk about the environment increasingly matters as much as what…
Strong quotes and clear email subject line help reporters evaluate press releases
By Issac Morgan, Newsmatics, Inc. This is part of a Substack series, Inside the Newsroom: What Journalists Really Look for in Press Releases, based…
Engineering the Foundation: Why unified data Is the heart of modern loyalty
“Your loyalty strategy is only as strong as the data that connects it,” says Andy Locke, Director of Strategy & Data at Response Labs.…
Sam Michelson on how AI Is quietly rewriting reputation
There is a quiet shift happening in communications that is easy to miss because it does not show up in dashboards, coverage reports, or…
What Easter candy tells us about consumer behavior right now
As many celebrate Easter, I’ve been looking at new data from Truescope and it’s a reminder that even something as simple as…
Customer Lifetime Value (CLTV): Why We Value Retention Ahead of Acquisition in 2026
The rising cost of customer acquisition is one of the most pressing challenges facing multi-unit retailers today. Paid media prices are increasing, competition…
Fox News Media says it reached record-setting YouTube video views in first quarter of 2026
Fox News Media says it reached a record-setting 1.5 billion YouTube video views in the first quarter of 2026, marking its sixth…
Wikipedia bans most AI-Generated content; move may create immediate hurdles for advertisers and marketers
Wikipedia has remained one of the main sources of information in AI and traditional search queries, but updates to its editing policy for the…
Reputation, trust and the women doing the work behind the scenes
By Fay Shapiro As part of a recent CommPRO and CommunicationsMatch™ virtual town hall, communications professionals came together for a candid, working discussion on…
Capitol Communicators: Profile of Melissa Morales, General Manager and Partner at GMMB
Capitol Communicators is a profile series spotlighting the people shaping the present and future of advertising, digital, marketing and public relations in the Mid-…
Women who carry trust: The real work of reputation management
Join the CommPRO + CommunicationsMatch™ virtual town hall, Thursday, March 26, 11:00 AM – Noon, for a candid conversation with communications professionals across public relations,…
AI, authenticity and attention: What consumers want now and what it means for communicators
By Fay Shapiro, CommPRO Consumers today are navigating one of the most complex information environments in modern history. AI-generated content is accelerating production…
Community editors want press releases that add something to the local outlet
By Issac Morgan, Staff Writer, EIN Presswire Community editors, whose small team of reporters often focus on what’s happening in the communities they…
