The C-360 agency, a full-service integrated marketing and communications agency specializing in global marketing strategy, creative services, public relations, digital strategy, and paid advertising, has been selected to provide a wide range of marketing services for the Liberian Registry, soon to be the world’s largest ship registry.
Headquartered in Dulles, Virginia, Liberian Registry operates 26 offices worldwide to serve key maritime centers. The Liberian Registry is administered by the Liberian International Ship & Corporate Registry (LISCR, LLC), a private U.S. owned and globally operated company.
A team of marketing experts from C-360 will work to support LISCR’s internal marketing team to promote LISCR as the premiere ship registry in the world by emphasizing the registry’s high standards and breadth of services, responsiveness, and trustworthiness.
“With our fractional CMO+ services, we help clients extend the effectiveness of their internal marketing capabilities and skill sets well beyond their capacities,” said Michael DeMos, CEO of C-360. “Our goal is to make the LISCR brand stronger and more visible across the global stage so they can continue with their expansion plans. We are thrilled to be working with such a progressive and well-run global organization.”
“I am excited to partner with The C-360 Agency as an extension of our marketing team. Their extensive marketing expertise will be an integral part in the Liberian Registry becoming number one globally in 2023, and staying number one long into the future,” said Alfonso Castillero, CEO of LISCR.
The Liberian Registry is comprised of 5,400+ vessels aggregating over 235 million gross tons, representing 15 percent of the world’s ocean-going fleet. Liberia has earned international respect for its dedication to flagging the world’s safest and most secure vessels. The Liberian Registry is recognized at the top of every industry “white-list” including the International Maritime Organization and the major Port State Control authorities. As a founding member of the International Maritime Organization (IMO), Liberia has taken a leading role in global shipping at a very early stage and continues to be a voice for shipowners at IMO. For more information visit www.liscr.com
About the C-360 Agency
Based in Maryland, the experienced C-360 team offers fractional CMO+, public relations and crisis communications; media planning and buying, including traditional and digital advertising; website design and development; creative services, including graphic design and copywriting; social media (paid and organic); event planning; photography and videography. For more information visit https://c-360.agency/ C-360 is a Capitol Communicator sponsor.
Shutterstock Photo Contributor: Aun Photographer