Integrated marketing agency, The Cyphers Agency, has been chosen to present on the power of visuals in public relations at the 2017 PRSA Maryland Conference. The conference will be at Loyola University in Baltimore on June 8, 2017.
The presentation, “Visual Content Workshop: Take Your PR Imagery to the Next Level,” will address the fundamentals behind creating visuals, DIY image creation tools, and best practices on infographics, optimization tips and sharing options.
The Cyphers team was selected to the conference agenda after a successful initial presentation at the PRSA Visual Content Workshop at Towson University last spring. Presenters include Darren Easton, VP and creative director; Kellie Elmerraji, digital marketing director; and Katie Lischick, public relations account executive.
“Our goal is to help our fellow PR and marketing practitioners feel more confident to create effective images that tell a story beyond simple text,” Elmerraji said. “If pictures speak a thousand words, we’ll show you how to make them shout.”
The Cyphers Agency, Inc., a Capitol Communicator sponsor, is an independent, full-service creative agency offering advertising, public relations and digital services with a focus on marketing strategy and brand development. Headquartered in Annapolis, Md., the agency works to promote regional and national brands in a range of industries including ADP, Seasons Pizza, Strayer University, Grain Foods Foundation, Capital Bank, Kay Apartments and Advance.