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Women in Marketing Making C-Suite Gains

Capitol Communicator1 min read
Women in Marketing Making C-Suite Gains

Women are making gains in the C-suite, at least when it comes to top marketing jobs, reports Ad Age.  The Ad Age item added that of the marketing leadership appointments made in the first half of the year, “48 percent went to women, marking an all-time high, according to a new report from executive recruiting firm Russell Reynolds Associates, which has been tracking CMO moves for six years. The previous high for female appointments in a six-month period was 47 percent in the second half of 2016.

“The firm tracked more than 200 senior marketing job changes in the first half of 2019. Two industries—financial services and industrial and natural resources—appointed more women than men to the CMO role, according to the report, which declared that “gender parity is almost here.””

More here.

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