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Home » “Supporting the Arts” Wins Gold at American Advertising Awards DC

“Supporting the Arts” Wins Gold at American Advertising Awards DC

by | Apr 5, 2017

The image above, “Supporting the Arts,” created by Cade Martin, is the result of a project with RP3 Agency for Norfolk Southern Railway.

According to Cade, “Norfolk Southern has been a titan of American industry for over 35 years, with roots in some of the Eastern United State’s first railroad companies. To promote and recognize their support for the performing arts, I had the pleasure of working with the energetic and always fun Jean-Pierre Bovie, Creative Director at RP3. For this dramatic, photo-driven print ad, I worked with a ballet dancer to have her shadow create the shape of a horse, which mimics the logo of the railway. With a clean background, the final image is uncluttered and focused like a spotlight. The juxtaposition of art and industry was interesting to conceptualize and capture.

“I am honored to share that for our efforts, we were honored that this ad received a Gold award at the annual American Advertising Awards DC, held at The Newseum. This award show is always a great time to catch up with people and to see the cool work – from the funny to the sublime – coming out of the DC scene. Thank you to AAF DC and all of DC’s brilliant ad shops for another year of exceptional advertising.”

Award-winning photographer Cade Martin also photographs Capitol Communicator’s “Up Close and Personal” profile series.  Both Cade Martin and RP3 Agency are Capitol Communicator sponsors.

About the Author

Capitol Communicator

Capitol Communicator is a unique online and offline resource for Mid-Atlantic advertising, marketing, public relations, digital and media communications professionals. The e-magazine, e-newsletters and events bring together communications professionals, fostering community and providing important information; news; trends; education; and opportunities for networking, career enhancement, business exchange and showcasing great work. Get more information by clicking on Capitol Communicator above.

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