Trilliad, a Growth Service Provider based in Annapolis, acquires Sercante, a Salesforce Marketing Cloud and Pardot consulting firm in Roswell, GA
Annapolis-based Trilliad, a Growth Service Provider (GSP), acquired Sercante, a Salesforce Marketing Cloud and Pardot consulting firm based in Roswell, GA. This acquisition, states a release, supports Trilliad’s…
Eight newspapers join legal backlash against OpenAI, Microsoft
Eight daily newspapers owned by Alden Global Capital, including the Chicago Tribune and the New York Daily News, sued OpenAI and Microsoft, joining the…
Alethea raises $20M in Series B Funding for disinformation mitigation
Alethea, a technology company in disinformation detection and mitigation, announced the close of a $20M Series B funding round led by GV, with participation…
Brands demand stronger AI safeguards in contracts with ad agencies, states Ad Age
Brands are demanding stronger AI safeguards in their contracts with ad agencies, setting up tension between marketing firms, which are racing to adopt generative…
“Paradigm-shifting” change ahead for media and advertising, states Inside Radio
The media and advertising industries are on the precipice of a paradigm-shifting change, reports Inside Radio. The IR post states: “Generative AI is…
28 percent of journalists are using AI and 20% plan to explore it finds survey
AI is moving fast, but journalists are split on using it, states Muck Rack. Twenty-eight percent cited using AI in their workflow and…
Higher Logic Vanilla prepares for next growth phase with new features and addition of Megan Langley as Vice President of Marketing
Higher Logic, the industry-leading community engagement company, announced new features in its Higher Logic Vanilla platform, and added Megan Langley, above, to the…
Navigating the maze of consumer data privacy in marketing
By Response Labs As digital marketers, we know the landscape is always shifting. But 2024 promises to be a significant milestone in the world…
Meta training next generation of AI models
Meta CEO Mark Zuckerberg said the company is training its next generation of artificial intelligence (AI) models and hopes to make it accessible to…
President Biden issues executive order that’s “the strongest set of actions any government in the world has ever taken on AI safety, security, and trust”
President Joe Biden issued an executive order on artificial intelligence — the U.S. government’s first action of its kind — requiring new safety assessments,…
ChurnZero becomes G2’s #1 Customer Success software
ChurnZero, the platform and partner for Customer Success, has advanced to the top of the Customer Success software category in the latest Grid Report…
The tech trends in recruiting that will disrupt the industry greatly
Digitalization and various technological trends increasingly affect the HR direction and push companies to actively change traditional approaches to personnel management. What technological trends…
AI-created art isn’t copyrightable, judge rules
A federal judge upheld a finding from the U.S. Copyright Office that a piece of art created by AI is not open to…
AI having impact on podcasts
Artificial intelligence is having an impact on how podcast creators produce their shows according to a survey of independent producers, reports Inside Radio. The…
“AI means a rewriting of almost all customer interfaces,” states Stagwell CEO Mark Penn
Stagwell, a D.C.-based agency holding company, has completed all of its planned personnel staff reductions — most notably in its media operations — and…
