David Gorodetski, COO and Co-Founder of Sage Communications, to be Awarded DC Jazz Festival’s John Conyers, Jr. Jazz Advocacy Award on Nov. 9
David Gorodetski, COO and co-founder of Sage Communications, will be awarded the DC Jazz Festival’s (DCJF) John Conyers, Jr. Jazz Advocacy Award
Local Ad Revenues in U.S. to Reach $146.6 Billion in 2016, Projects BIA/Kelsey
BIA/Kelsey projects total local advertising revenues in the U.S. will reach $146.6 billion in 2016, up from $141.3 billion this
Mars CMO Blasts Clients for Locking Agencies in ‘Creative Imprisonment’, Reports Campaign US
Too many brands are keeping their agencies in “creative imprisonment,” said Bruce McColl, Mars global CMO, at the Australian Association of National Advertisers conference,
How D.C. Became “Nation’s Busiest Training Ground for Scandal PR” Subject of Post Piece
According to The Washington Post, “The cost of polishing your strategic communications skills range from a few thousand for a professional certificate program to
Joan Darling and Dawn Porter Win WIFV’s Women of Vision Award
Women in Film & Video DC (WIFV) will present the Women of Vision award on Nov. 12 to Joan Darling and Dawn Porter, whose
Newly Launched DKC/O&M, With D.C.-Area Office, Bills Itself as First National PR Agency for Broadway and Live Events
“In a headturning shift in the insular world of Broadway PR”, reports Variety, executives from the New York theater press agency O&M
Understanding Hypertargeting and Its Value
By Ryan Mach and Lauren Pappas, LMO Advertising Targeted advertising to a consumer has always been a desire of marketers. Some techniques have been
“Fast Food, Restaurants Top TV Ad Brands For WOM Marketing”, Reports MediaPost
In a new study on word-of-mouth marketing, some of the highest-scoring TV advertising brands are all about eating, reports MediaPost. The
Social Media is Prime Driver of Change in Media Training, Finds CommCore Survey
A survey of public relations professionals by D.C.-based specialty communications firm CommCore confirms that social media is the prime driver of change
Senate Probes Obama Ad, PR Spending, States O’Dwyer’s
The Senate Budget Committee has launched a probe of federal government PR and advertising spending, noting the estimated $1B in spending on outside pacts,
Digital Out-of-Home “a Growing Source” of Ad Impressions”, States Story in Adweek
“The media world is in a continuous and massive state of upheaval, moving at warp speed,” according to a story in Adweek. The Adweek
Washington Post Launches Developer Blog
The Washington Post introduced a new blog which offers readers a behind-the-scenes look at how The Post’s technology team creates scalable
Smithsonian Adds Artifacts and Material from Hispanic Ad Agencies
The Smithsonian’s National Museum of American History added campaign materials and personal artifacts related to Hispanic advertising agencies and their founders through a
Trump Calls the Press “Scum”, States The Hill
GOP presidential front-runner Donald Trump said on Monday that he despises the way most journalists cover his 2016 campaign, reports The Hill. The
Richmond Wrap-Up: The Martin Agency, West Cary Group and Madison + Main
The monthly Richmond BizSense wrap-up of news from the Richmond communications community includes the following: The Martin Agency has been named agency of
