Northern Virginia and Amazon: As Good as it Gets
Hello and welcome to my second weekly column celebrating great work created by marketing agencies headquartered throughout the Washington, D.C., metro area. As

Yes, Virginia, there is good in all of us!
By Matt Smith Hello and welcome to my first column in which I praise and promote good work being created by the good people

Matt Smith Wants to Promote Your Work – Not His – on Capitol Communicator
Hello, my name is Matt Smith. I started my ad agency, SmithGifford, more than 16 years ago to do “Good Work with Good People.

SmithGifford Beefs Up Creative Team with Art Director and Copywriter
Falls Church, VA, advertising and marketing services agency SmithGifford announced two key appointments to the agency’s award-winning creative team: Melanie Fitts has

I Lost the Battle, But All of Us in the D.C. Ad Community Won the War
By Matt Smth I got some bitter news recently – my ad agency lost a big pitch. It was bitter because we really swung for

SmithGifford Launches Ad Campaign for Sandy Spring Bank
Award-winning advertising and marketing services agency SmithGifford launched a new advertising campaign for Sandy Spring Bank. The campaign captures real life moments where

Ads to Advertise Super Bowl Ads: Maybe Not Such a Good Idea After All?
By Matt Smith There was a time—let’s call it the good old days—when, during the weeks leading up to that great

