OH, THAT’S GOOD: Two Sides of the Same Mind; Making Science and Creative Work Together
By Matt Smith For a long time I’ve been told that, as a boutique ad agency that creates work that strives for emotional
OH, THAT’S GOOD: Infectious Work for Montgomery County’s Bio Business
By Matt Smith In my never-ending quest to find goodness in all the nooks and crannies of our wonderful region, I was recently
Oh, That’s Good: Give Me (and Yourself) a Break
By Matt Smith Summer is fast upon us, and you might have noticed that over the past two weeks I haven’t written a
Oh, That’s Good: Memo to Creatives: Get Out of Your Cubicles and Into the Theater
By Matt Smith Since I started this column back in January, my goal has been to find and honor great creative work being done
I Thought I was Having a Heart Attack on Stage
By Matt Smith In January of this year, Capitol Communicator and I launched my weekly “Oh, That’s Good” column, in which I identify
Oh, That’s Good: Political Ads Done Right
By Matt Smith One of the unique aspects of our creative community here in the Mid-Atlantic region is that we do more work
Oh, That’s Good: On April 26, Watch Me Praise My Competition in Person (and Possibly Embarrass Myself at the Same Time)
By Matt Smith Regular readers of this column know that my goal is to identify and praise the great creative work emanating from all
Oh That’s Good: No “There” There? No Problem
By Matt Smith It’s extremely difficult to craft meaningful, impactful and engaging advertising when you don’t have an identifiable product or service
Oh, That’s Good: Serious Issues, Handled with Care
By Matt Smith If you want to find out just how great an agency really is, take a close look at the work they
Oh That’s Good: D.C. ADDYs Show Depth of Regional Talent
By Matt Smith Last week I wrote about some great work from agencies that won ADDY awards at the recent awards gala for the
Oh, That’s Good: Devil Worship
By Matt Smith When I read the word “website”, I usually envision some unimaginative, boring sort of template that is more driven by a
Oh That’s Good: Johnny Weir’s Stallion. Silly, But Very Good
By Matt Smith Today we go back to the Kentucky Derby to show off some really smart, good work by our pals at Viget,
Oh, That’s Good: A Very, Very, Very Cool Agency
By Matt Smith When I started this ” Oh, That’s Good” series, my primary goal was to feature individual examples of good work that
Meet Cade Martin – Photographer Extraordinaire
By Matt Smith Before I introduce this week’s batch of good work in the metro D.C. area, I want to take a
And the Winner in the Best of Print/Direct Mail Category is …. Nancy Pelosi
By Matt Smith My first two columns in this series focused on what could be categorized as traditional advertising. But I think everyone would
