To Air or Not to Air? Sponsored March 17, 2020 Advertising, Agency, B to C, Bottom Left Sponsored, Coronavirus, Richmond NewsBy Donna Spurrier The big question right now, OK probably not THE big question right now but A big question right now for advertisers is whether or not to let your media campaigns run. I would say that...
Are You Sitting on Your Marketing Assets? Sponsored March 13, 2020 B to B, B to C, Marketing, Top Right SponsoredBy Yavuz Goncu, Director of 3D Technology, HighRock Marketing your business doesn’t always mean creating completely new assets. Chances are, some of your project files that are collecting either digital...
Two Senior-Level Hires Bring New Capabilities and Experience to Yes& Clients Sponsored March 9, 2020 Agency, Upper Left SponsoredYes& announced that Layla Masri has joined the agency as Vice President of Digital Innovation, and Andrew Teie has become Vice President of Brand Strategy and Customer Experience. Masri will lead the...
Yes& Earns Spot on Inc. Magazine’s First-Ever List of D.C. Metro’s Fastest-Growing Private Companies Sponsored March 2, 2020 Agency, Bottom Left SponsoredInc. Magazine revealed that Yes&, based in Alexandria, VA, is No. 133 on its inaugural Inc. 5000 Series: D.C. Metro list, the most prestigious ranking of the fastest-growing private companies in D.C.,...
3D or Photo: Which is Right for Your New Product Launch? Sponsored February 25, 2020 B to C, Bottom Left Sponsored, DesignBy Pieter Bickford, Marketing Executive, HighRock When deciding how to unveil and market a new product, business owners are a lot like Hollywood directors and producers shooting a movie. Business owners...
Crosby Adds Alex Ordansa and T.J. Duckett to Growing Team Sponsored February 20, 2020 Agency, Maryland News, People, Top Right SponsoredCrosby Marketing Communications added Alex Ordansa (left in photo) as an Associate Visual Designer and Charles “T.J.” Duckett (right) as an Associate Digital Program Manager. As an Associate Visual...
Global State of PR 2020 Report Uncovers the Industry is More “Social” Than Ever, but Views “Social” Differently Sponsored February 20, 2020 Bottom Left Sponsored, PRWhat will shape digital PR in the next year or even decade? Talkwalker, an online and social data analytics software company, partnered with YouGov, a market research and data analytics firm, to gather...
The Re-Making of an Iconic Brand Sponsored February 10, 2020 Advertising, Agency, B to B, Top Right Sponsored1 CommentBy Rob Whittle I am not going to try to paint a picture of advertising that is all fun, games and glamor. Our business has its fair share of drudgery. But every now and then—maybe once in a career—an...
Endorser/Influencer Publications Of Deliverables: Business and Legal Affairs Considerations Sponsored January 27, 2020 Advertising, Bottom Left Sponsored, Marketing, PR- ADVERTISEMENT - ATTORNEY ADVERTISING NOTICE. The contents of this article, and the accompanying articles of this five-article set, are: (i) attorney advertisements, (ii) designed and provided for general...
Yes& Helps ACLU Fight for Civil Rights Sponsored January 24, 2020 Agency, Bottom Left Sponsored, Insights, Richmond NewsThe American Civil Liberties Union of Virginia selected Yes& to provide a communications audit—helping the civil rights and free speech organization prioritize top issues in 2020. The ACLU-VA...
