Cade Martin Virginia Lottery

Cade Martin, the award-winning photographer behind Capitol Communicator’s “Up Close and Personal” profiles, worked on a holiday campaign with Barber Martin Agency for Virginia Lottery.

According to Cade, he got to capture “the authentic reactions of people as they were given the gift of Virginia Lottery tickets. ⠀⠀⠀⠀

“What does a “Just Cuz/If I win I’ll give you half/Yaaass/aw, you shouldn’t have” – gift look like? I’m not sure any one would have given me half, but it was a fun, happy shoot that captured the possibility that is the lottery.”

Creative Director: Ron Villacarillo

Senior Producer: Wendy McCallum

Producer: Wylie Moran

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