Cvent Adds EMI

Cvent, a cloud-based enterprise event-management platform, announced the acquisition of Elite Meetings International (EMI), a Santa Barbara, Ca.-based premier hospitality marketing company. Terms of the purchase were not disclosed.

EMI’s online venue-sourcing tools for meeting planners will be integrated into Cvent’s growing hospitality cloud offering.

The EMI acquisition provides Cvent with a growing network of meeting planners who are actively sourcing event venues globally. It also provides white-label technology that powers group business sourcing on hundreds of hotel websites and enables those clients to easily manage all of their electronic Request for Proposals through one central interface.

More here.