Cracker Barrel scraps new logo after backlash
Carton by Dennis Goris Cracker Barrel is ditching a new logo and returning to its longtime “Old Timer” emblem after intense backlash from customers and President Donald Trump. “We thank…
F irst batch of speakers announced for 2025 Mid-Atlantic MarCom Summit
We’re excited to share the first round of speakers for the 2025 Mid-Atlantic MarCom Summit, happening October 9 in Arlington, Va. This…
AI-generated content will dominate advertising “soon,” states Forbes
Artificial intelligence is advancing at breakneck speed. According to Forbes: “The big question is how long it will take until technology dominates the job…
Logo launch unleashes backlash
Critics are coming for Cracker Barrel’s new simplified logo, which removes the image of a man leaning against a barrel and the phrase…
BIA 2025 forecast update: $169 Billion in U.S. local advertising and 2.4% year-over-year decline
Revised outlook, with and without political advertising, is a 1.5 percent decrease from the firm’s March 2025 forecast. BIA Advisory Services’ revised…
FTC sues owner of Match.com for using fake love interest ads to trick consumers into paying for a Match.com subscription
The Federal Trade Commission, based in Washington, D.C., has sued Match Group, Inc. (Match), the owner of Match.com, Tinder, OKCupid, PlentyOfFish, and…
Mid-Atlantic MarCom Summit summer flash and 50% off second ticket sale
Act now to take advantage of our summer flash sale plus more savings if you buy two tickets for the Mid-Atlantic MarCom Summit…
Advertising drives 20% of US economy, states new study
A study commissioned by The Advertising Coalition and conducted by S&P Global Market Intelligence has, states a release, “quantified the extraordinary impact…
Top 6 trends for nonprofit PSA success
By Steve Edelman, Connect360, and Kelly Poe, Yes& The key to running a successful Public Service Announcement campaign is knowing how to convince…
George Woltz, creator of “Virginia is for Lovers” campaign, dies
George Woltz, former Richmond, Va. ad executive and creator of the “Virginia is for Lovers” campaign, died July 16 in Naples, Florida. He was…
“There has been massive growth in the use of podcasts as an advertising tool,” finds survey
Attitudes about podcast advertising have changed significantly since 2015 finds a survey of marketers and media agencies. According to Inside Radio, the most recent…
UMGC awards $246 million media buying contract to seven agencies
The University of Maryland Global Campus (UMGC) has awarded a $246 million media buying contract to seven agencies, with Baltimore-based Media Works the…
WhatsApp adds ads in parts of app
WhatsApp said users will start seeing ads in parts of the app, as owner Meta Platforms moves to cultivate a new revenue stream by…
Two Baltimore agencies win Maryland Lottery contract
A pair of Baltimore advertising and media-buying agencies has secured the Maryland Lottery’s advertising contract in a competitive bidding process that will…
DAA’s Principles and Communications Committee to consider new guidance around AI collection and use of interest-based advertising data
The Digital Advertising Alliance (DAA) announced the launch of a process to consider developing new guidance around the application of the DAA Self-Regulatory…
