Photographer Cade Martin reflects on campaign for Wounded Warrior Project
“Photographing for the Wounded Warrior Project in Tampa was an honor—quiet strength, dignity, and connection all in one frame,” said award-winning photographer Cade Martin. According to Cade Martin,…
Baltimore ad executive Jerry McCann dies at 77
Jerry McCann, a Baltimore-based advertising executive who built campaigns for household names ranging from Sears to Perdue Farms, died May 22 at Broadmead…
Amanda Marko named managing director of Hart’s D.C. office
Hart, a full-service marketing agency with offices in Toledo and Columbus, Ohio; and Detroit and D.C., adds Amanda Marko as managing director…
Richmond Ad Club celebrates 64nd annual Richmond Show
The Richmond Ad Club celebrated the 64nd annual Richmond Show at the Hippodrome Theater on May 16. The Best in Show were: * Mondial Creative…
Only 3% of people over 50 feel “seen” in ads, finds new survey
Older adults hold a disproportionate majority of wealth in the U.S., but brands are failing to reflect their spending power in their advertising…
Lamar Advertising acquires Premier Outdoor Media
Premier Outdoor Media, a leading independent operator of out-of-home advertising assets throughout the Northeast Corridor, “divested its OOH assets to Lamar Advertising…
TV PSAs Break Records Despite 2024 Election
The results are in. Nielsen has been providing overall TV PSA data exclusively to Connect360 for over a decade and reported that in 2024…
Yes& tapped by MDA for integrated campaign to mark 75 years of legacy, impact and momentum
Many Americans are likely familiar with the Muscular Dystrophy Association since the organization, in many ways, states a release, “helped create the very template…
Two ad agency conglomerates offer positive, if cautious, outlook for 2025
Two big advertising agency conglomerates are offering positive, if cautious, news about 2025 advertising, reports Inside Radio. Executives at Omnicom and Publicis said it…
Court rules Google has illegal monopoly in ad sales
A federal court in Alexandria, Virginia, ruled that Google’s advertising technology unit is an illegal monopoly, in the second of two Justice Department…
Advertisers “paralyzed” by tariffs, states NY Times post
Tariffs mean uncertainty for agencies and their clients. According to the New York Times: Should a retailer commit to holiday television commercials for toys…
Understanding the value Public Service Announcements deliver
Thousands of television Public Service Announcements air daily, free, by stations across the country, generating interest and revenue to the nonprofit organizations that produced…
Eli Meir Kaplan Stills + Motion captures the beauty of Baltimore County in new tourism campaign
Eli Meir Kaplan Stills + Motion collaborated with Baltimore County Tourism on Discover Baltimore County, a photography and video campaign showcasing the region’s natural…
BBB National Programs names Phyllis Marcus as Vice President, National Advertising Division
Phyllis Hurwitz Marcus, a national leader in the advertising bar with decades of experience both working at and practicing before the Federal Trade Commission…
The language of television advertising and PSAs
Every industry has its own language. That’s true for broadcast advertising in general and for public service announcements more specifically. Learning to speak…
