Turbulent Times: How MOSAIC Helped One Association Pivot Their Strategy
By MOSAIC Over the past several weeks, MOSAIC has witnessed first-hand the monumental impact current events are having on both our clients and their organizations. With an ever-changing…
Tips for “At Home” TV Interviews
By Doug Simon, CEO, D S Simon Media So, you’ve landed your client or senior leader an interview opportunity on a major outlet.…
National Ad Market Fell 10.8% in March, First Month to Begin Feeling Effects of Pandemic
March, the first month to begin feeling the effects of the COVID-19 pandemic on the advertising economy, saw the national U.S. ad…
ANA Provides Free Access to Member Resources to Help Marketing Community During Pandemic
The ANA (Association of National Advertisers) is making a broad range of exclusive members-only resources available to the marketing community, without restrictions and…
Behavior Change Experts Partner With iHeartMedia for Pandemic Communications
As countries around the world work to change citizen behavior to stop the spread of COVID-19, the Pandemic Behavioral Working Group (PBWG) was…
Arlington Economic Development Offers Assistance and Asks for Your Help
As we enter the second month of disruption as a result of the COVID-19 pandemic, Arlington Economic Development wanted businesses to be aware…
Nine Ways To Improve Your Video Conferencing
By Ken Nahigian As social distancing has forced a shift in communications practices, one such practice is the explosion in the use of video…
Arlington County, Virginia, Announces Small Business Emergency GRANT Program
What is the Arlington County, VA, GRANT program? The GRANT program – Giving Resiliency Assets Near Term – is designed to provide immediate financial assistance to…
How the Coronavirus Financial Crisis is Hurting PR Agencies
Gould + Partners released results of a survey designed to “gather a temperature read on how the North American PR industry is coping with the…
Ace Metrix Releases Data Measuring Americans’ Attitudes Towards COVID-19
Ace Metrix has released data that shows Americans are united in their attitudes towards COVID-19 and are also showing strong cooperation rates with…
RaffertyWeiss Media Teams with August, Lang & Husak for Spot for the Washington Area New Automobile Dealers Association
Bethesda, MD-based production company RaffertyWeiss Media produced and edited a 30-second TV spot titled “Essential” with August, Lang & Husak for the…
Oh My Confucius, the Pangolin Has Hit the Fan
By Tom Davis, Vice President, Susan Davis International The origins of crisis management are found in the studies of how organizations responded to catastrophic…
Pandemic Fatigue Rising Finds Mindshare Survey
A new Mindshare survey examining how COVID-19 is affecting media consumption, consumer behaviors and more finds new evidence of “pandemic wear-out.” According…
Best Practices for Hosting Live Virtual Events
By Higher Logic When you are hosting a live session as part of your virtual event, there are a few things that you can…
COVID-19 Poll Reflects Virginians’ Concern for Fellow Citizens’ Health and Finances, States Elevation
Virginians have a heart and expect their favorite brands to have one, too, states a release Capitol Communicator received from Elevation, an advertising and…
