Time Spent With Mobile Overtakes Television, But TV Remains Dominant Video Platform, States New Report
In another symbolic tipping point for the digital media economy, Americans’ time spent with mobile devices has surpassed the time they spend on television sets for the first time this…
Public Relations Can Help Your SEO/SEM Results and More – Part 2
By Robyn Sachs, President & CEO of RMR & Associates This is the second part of the article discussing PR as a necessity to…
Inside the ADDYs: Where Great Ideas do Come from Anywhere
By Jim Lansbury, Founder and Creative Director at RP3 Agency Last week I was honored to judge the AAF’s American Advertising Awards National…
Sushi at the AMA Baltimore Awards and “Is it Really Like ‘The Wire’”?
By Jeffrey Davis, Baltimore Editor Welcome to a new and expanded Buzz in Baltimore! I’ll use this column to take a deeper look…
Consumers Leave Brands on Social in Part Because of Irrelevant Content and Ads
Half of consumers follow a brand to learn about new products and services, while 48% of consumers follow brands on social to be entertained,…
Fifty-Plus Market Emerges as Transformational Economic Opportunity for Marketers
By Martha Boudreau Until fairly recently, most technology companies put the 50-plus population well behind millennials in their marketing plans. Fortunately for those…
Should You Use 3D or Photo?
When deciding how to unveil and market a new product, business owners are a lot like Hollywood directors and producers shooting a movie. Business…
Public Relations Can Help Your SEO/SEM Results and More
By Robyn Sachs, President & CEO of RMR & Associates PR as Part of the Modern Marketing Mix What kind of honor is it…
MDBeInteresting: Why Do Billion Dollar Companies Use Stock Photography?
Why Do Billion Dollar Companies Use Stock Photography? In advertising? In social media? In corporate communications? If you look at the websites of Fortune…
AI Changing Agency Model
The role of the agency continues to change as Google, Bing and other platforms use artificial intelligence, making it easier for brands and other…
Thinking Outside the PR Box: Unconventional Ways to Get Event Coverage
By Steve Adams, The Cyphers Agency Whether you’ve been in the PR field for a few months or a few decades, you’re…
What 3D Means to the Future of Marketing
The internet is always expanding, and one recent area of growth has been 3D experiences. This growth of 3D content is aided by companies…
How Communications Executives Identify and Hire PR Agencies, Subject of New Survey
Corporate communications and marketing leaders who hire public relations and other communications agencies overwhelmingly rely on their knowledge and experience, and the word-of-…
Rep. Alexandria Ocasio-Cortez Quits Facebook
Rep. Alexandria Ocasio-Cortez, whose mastery of social media, stated The Washington Post, “helped drive the national conversation and shed light on the inner…
New Study Examines Podcast Landscape
Active podcast listeners are more likely to be male than female, according to a study conducted by Future Media and the University of Florida…
