Yes& has partnered with Capitol Communicator to create “The Marketing Game” video series. In The Marketing Game, Yes& challenges the D.C.-area’s best marketing minds to share their insights, instincts and industry info over a classic strategic board game.
In this episode, Yes& Senior Creative Director Josh Golden sits down with some of the industry’s top professionals to dissect marketing over a probing game of Operation. Josh digs in with Geoff Livingston, founder of Livingston Campaigns, LLC, who runs marketing campaigns for education, technology and nonprofit organizations on a project-to-project basis; Scott Williams, former President and COO of the Newseum in Washington, D.C., who oversaw the museum’s 15 galleries and 15 theaters dedicated to the five freedoms of First Amendment; and Lisa Nirell of Energize Growth, an award-winning author and adviser who is committed to helping CEOs and CMOs innovate, thrive, and accelerate their businesses.
Want to play “The Marketing Game” with Yes&? CMOs and other marketing leaders should contact Paul Duning, Capitol Communicator publisher, at [email protected].
Yes&, a Capitol Communicator sponsor, is a performance-driven marketing agency designed to provide the depth, capacity, experience and expertise of a large communications firm, while retaining the agility, creativity, independence and spirit of a small business. The agency is based in the Washington, D.C. region and serves clients nationally. With specific expertise in healthcare, financial services, energy, transportation, real estate and homeland security, Yes& serves corporate, association and government clients with branding, digital, event production, marketing, public relations and creative services. For more information about Yes&, visit http://www.yesandagency.com.
View past episodes of The Marketing Game:
- Episode 1: Robb Lee, ASAE
- Episode 2: Kerry Morgan, Booz Allen Hamilton
- Episode 3: Trevor Lynn, Social Tables
- Episode 4: PR Summit Special Edition
- Episode 5: Gayle Weiswasser, Homesnap