Innovation and Agility Will Lead Way for Events in 2022
By Reggie M. Kouba, President & Founder, RMK Productions The last two years have thrown nothing but curve balls at those of us that

Enhance Your Career Through Effective Public Speaking
By Ron Owens This article is dedicated to those who seek a professional skill to get ahead of their contemporaries Many marketers – however articulate

Zero G Ride Leaves Sonya Gavankar Asking “How Green do I Look?”
By Sonya Gavankar It is very hard for me to describe what I do for my “job”. Hour by hour it is different, but

Selecting An Advertising or PR Client Is Not Easy
By Ron Owens This article is dedicated to agency management people and their associates responsible for agency new business. It’s easy to find

Should You Change the Name of Your Agency/Company?
By Ron Owens One of the most popular games played by business people these days is agency / corporate name changing. Mergers, acquisitions, new principals,

Confessions of a Business Book Addict
By Kelly Callahan-Poe, President, Williams Whittle Warren Buffet says “Read 500 pages…every day. That’s how knowledge works. It builds up, like

Kate Perrin “Deeply Moved” by Being Inducted into PRSA-NCC’s PR Hall of Fame
By Kate Perrin Perhaps because it was so unexpected I have been deeply moved by being inducted into PRSA-NCC’s PR Hall of

Ben Finzel’s Thoughts on Being Inducted into the PRSA National Capital Chapter Hall of Fame
By Ben Finzel, President and Founder, RENEWPR Earlier this year, my friend Shonali Burke did me the great honor of nominating me for the

Talkwalker and HubSpot Define Top Social Media Trends for a Successful 2022
Talkwalker, the #1 consumer intelligence company, and HubSpot, the customer relationship management (CRM) platform for scaling companies, have published their latest Social Media Trends

Six Tips for Effective Proofreading
By Laurie Bonner Can yuu raed htis? You probably can—because your brain is really good at autocorrecting. But that can be a problem

B-to-B Marketing…A Tough Sell
By Ron Owens Business-to-business marketing is not easy. Unlike the consumer brand marketing, business staffers do not make impulse decisions. Believe it.

TriNet PeopleForce Set for September 13 – 16
Join thousands of SMBs at an award-winning event, live from The Times Center in New York City or virtually from anywhere. A 4

Ad Industry Success & Survival Depends on Diversity
By Ron Owens As a seasoned-marketing and advertising professional, who happens to be Black, I have faced or been confronted by many interesting

Liquified Creative Names Caitlin Wiggins Director of Marketing
Annapolis-based strategic branding and marketing firm Liquified Creative announced the promotion of Caitlin Wiggins to Director of Marketing. A member of the agency’

Response Labs Continues Growth With Hiring Of Account Supervisor Sydney Caldwell
As another example of its rapid growth, Response Labs announces the hiring of Sydney Caldwell to join its Client Service team as Account Supervisor.

