
Ad Council Rebrands
The Ad Council is embarking on its most extensive rebrand in the organization’s 75-year history to better adapt to changing industry trends, reports MediaPost’s Agency Daily, which…
The Importance of Storytelling for Agile Brands
By Greg Kihlström, SVP, Digital, Yes& The following is based on a chapter in my new book, The Agile Brand. For more thoughts…

Crosby Adds Ellison and Scruggs to Growing Agency
Crosby Marketing Communications added two professionals to its growing team. Gary Ellison joins the agency as a senior multimedia editor and Kelly Scruggs as…

Crosby to Sponsor Military Influencer Conference and Present Workshop on Brand Building Strategies
Crosby Marketing Communications will be a sponsor and presenter at the second annual Military Influencer Conference (MIC), September 23-25, in Orlando, Fla. MIC…

Maryland News: Barb Clapp Honored; WYPR’s Tony Brandon to Retire, Dry Run Honey Hires Octavo Designs and More
Barb Clapp, president and CEO of Clapp Communications, has been selected as a winner of CEO Report’s Mid-Atlantic Women’s Leadership Awards.…

Presenting Fresh Blood: Meet Shani Lewis, Senior Account Executive, Ketchum Inc.
Whether you call them Pluralists, Neo-Digital Natives or the Job Hopping Generation, a new cohort of marketers is emerging and things will never…

Up Close and Personal: Getting to Know Cabell Harris, Creative Director and Founder of WORK Labs and WORK and Friends in Richmond
Capitol Communicator is running “Up Close and Personal” profiles of communicators in the mid-Atlantic. In this profile we feature Cabell Harris. Photography for…

Leaving Your Virtual Footprint
HighRock Staff Feature: Len Sullivan When a problem arises, it can often stall individual productivity, team coherency and – given enough time and pressure – it…

D.C.-Area Agency Updates: Weber Shandwick, LMO and Bluetext
Weber Shandwick announced that Katie Krum, formerly of Under Armour, has joined as senior vice president of integrated media strategy and digital lead for…

Gould+Partners Appoints Udowitz and Bates Senior Counselors for D.C. Market
Gould+Partners, a PR and marketing communication agency M&A advisory firm, appointed Robert Udowitz of Washington, D.C., left in photo, and…

Ad Agencies Adding Jobs, According to Ad Age
Ad agency employment has surged to its highest level since 2000, according to the latest Bureau of Labor Statistics figure, states Ad Age, which…

PenFed Credit Union Acquires WHITE64
PenFed Credit Union acquired marketing services agency WHITE64, which has served as PenFed’s marketing agency since 2014. When asked about the acquisition, Matt…

CHIEF Acquired by ByteCubed
Enlightenment Capital, an Aerospace, Defense & Government (ADG) focused investment firm based in Chevy Chase, Md, announced that its portfolio company ByteCubed has acquired…

Presenting Fresh Blood: Meet Hayden Cox, Publicity Assistant, Investigation Discovery
Whether you call them Pluralists, Neo-Digital Natives or the Job Hopping Generation, a new cohort of marketers is emerging and things will never…

Paul Wind Rejoins SmithGifford as Senior Art Director
Advertising and marketing services agency SmithGifford announced that Paul Wind has rejoined the agency as Senior Art Director. Wind initially worked at SmithGifford for…

