
D S Simon Media Opens New Broadcast Center in New York City
Surging Demand Leads to Doubling of Production Capability D S Simon Media, a Satellite Media Tour and Virtual Event Production company serving the PR industry, opened a new Broadcast Center…
All Agencies Look the Same on Zoom, States AdAge
Agency leaders are looking ahead—and looking forward—to a return to an old style of easy collaboration: sweaty rooms full of crumpled paper…

Higher Logic Acquires Vanilla to Expand Engagement Solutions for Customers
Together the two will serve the global association and corporate markets with unmatched community solutions. Higher Logic, the industry-leading engagement platform, announced its…

Strategic Factory Acquires Baltimore’s A|A Signs
Maryland-based Strategic Factory, a provider for print, signage, branded products and marketing, announced that Baltimore sign manufacturer A|A Signs, known for its…

The Power of Great Team Culture
It’s the premise of almost every famous sports story: A new coach inspires a ragtag group of players to unify and overcome a…

Ironmark Adds John Lamon as Business Development Director
Ironmark adds John Lamon as Business Development Director. Most recently, leading the sales team at G&G Outfitters, Lamon provided consultation on employee,…

The Water Cooler Conversation: Gone or Coming Back?
You’ve Zoomed. But have you gathered? Gather is an online platform where you can get people together virtually, as if at an actual…

Producing Videos During a Pandemic: Working Safely and Working Small, but Still Having a Big Impact
By Cade Martin Our need to communicate important things doesn’t disappear in a pandemic. With sustained attention to safety protocols we created this…

Brand Leaders Empathizing With Black Lives Matter Should Begin With Their Agency
By Joel R. Johnson You’ve declared “Black Lives Matter” and that is the right thing to do … but now what are you going…

Do You Suffer From Zoom Chin?
In a recent article by Patience Haggin in The Wall Street Journal, she writes about how webcams add 10 pounds under your jawline. She…

Hundreds of Advertisers Pause Facebook Spending Due to Concerns about Hate Speech and Divisive Content, States WSJ
Walt Disney Co. has “dramatically” slashed its advertising spending on Facebook, reports the Wall Street Journal, and it’s “the latest setback for the…

Washington Redskins and Cleveland Indians Consider Name Changes
The Washington Redskins launched a review of the team’s controversial name, “a stunning step that came just one day after a prominent corporate…

Starbucks Joins Growing List of Companies Cutting Social Media Ads
Starbucks is joining the “chorus of major brands” withdrawing ads from social networks to highlight complaints about online hate speech, reports Engadget. The coffee…

Direct Mail Is “Force Multiplier” for Multichannel Marketing
New research puts numbers to what marketers already know: direct mail ROI rises dramatically when direct mail is used as part of an integrated,…

Mark Zuckerberg Announces the Future of Work at Facebook
“Platforms and devices like Workplace, Portal and Oculus were built for a time when economic opportunity might no longer depend on geography, a time…

