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Insights

Are Americans Falling Out of Love with the Box of Chocolates Shaped Like a Heart?
B to C

Valentine’s Day spending is up this year, according to data from the National Retail Federation, to $19.6 billion—about as much profit as AT&T made in…

Capitol CommunicatorFeb 13, 2018
Insights

Facebook is losing young users at an even faster clip to Snapchat than previously forecast, according to new research from eMarketer, reports USA TODAY,…

Capitol CommunicatorFeb 12, 2018
Facebook Losing Lots of Young Users to Snapchat Finds New Research
Insights

At nearly 12 years old, and after four years as a public company, Twitter has finally had a profitable quarter, reports The Verge, which…

Capitol CommunicatorFeb 8, 2018
Twitter Lost US Users, But Finally Made a Profit, Reports The Verge
Advertising

An estimated 103.4 million people watched the Philadelphia Eagles beat the New England Patriots in Sunday’s Super Bowl. And, while it was…

Capitol CommunicatorFeb 6, 2018
Tide Topped 2018 Super Bowl Ads According to AAF DC’s Between Downs
Insights

Facebook is talking about expanding its TV-like service, Watch, into a rival to Google’s YouTube by opening the platform to more individual…

Capitol CommunicatorFeb 5, 2018
Advertising

By David Warschawski One of the biggest misconceptions about Super Bowl ads centers around the lens people use to judge them.  There is a…

Guest ColumnistFeb 5, 2018
Super Bowl Ad Winners and Losers – Best Entertainment vs. Best Ad
PR

There has been a major shift in the business of public policy influencing in Washington in recent years, and public relations now leads the…

Capitol CommunicatorFeb 1, 2018
“PR, Not Lobbying, Increasingly Choice of Influence in DC”, Reports WTOP
Advertising

Each year, states an Associated Press story, “Super Bowl ads offer a snapshot of the national psyche. Last year, just after President Donald Trump…

Capitol CommunicatorJan 31, 2018
Super Bowl Ads Measure Mood of America
Advertising

By Jim Lansbury Let me start by saying for the record that I hate Super Bowl ad teasers and this Super Bowl ad preview…

RP3 AgencyJan 31, 2018
The Value of Super Bowl Ad Teasers: They Stir Up Social Media and Extend Ad’s Shelf Life
Insights

Cade Martin, the photographer behind Capitol Communicator’s profile series, has been recognized as one of the top 200 advertising photographers in the world.…

Capitol CommunicatorJan 31, 2018
Cade Martin’s Postcards from the Edge
Advertising

By Matt Smith There was a time—let’s call it the good old days—when, during the weeks leading up to that great…

Matt SmithJan 29, 2018
Ads to Advertise Super Bowl Ads: Maybe Not Such a Good Idea After All?
Insights

Facebook is publishing its privacy principles for the first time and rolling out educational videos to help users control who has access to their…

Capitol CommunicatorJan 29, 2018
Facebook to Publish its Privacy Principles for First Time
Insights

Snapchat takes its secrecy seriously. Very, very seriously, states The Daily Beast, which added that the company “operates in secret “need to know”-type…

Capitol CommunicatorJan 29, 2018
Snapchat Takes Secrecy “Very, Very Seriously”, States The Daily Beast
Advertising

By Bob Sprague Gladiatorial contests at the Colosseum in Ancient Rome were interspersed with live naval battles, animal hunts, and the occasional Christian dinner…

Capitol CommunicatorJan 29, 2018
Super Bowl Advertising: Fourth and Long
Marketing

Think of industries in D.C. and it’s all politics, government, and advocacy, reports DC Inno, which added that the “more technically astute…

Capitol CommunicatorJan 26, 2018
D.C.-Area Seeing Growth in Marketing Technology Companies, Reports DC Inno
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