Maryland agency updates from PROFILES, C-360 Agency and Smart Connections PR; David Carberry releases “Stop Networking, Start Needworking”
Baltimore’s PROFILES is the PR firm is behind the recent wave of publicity promoting Pittsburgh-based sandwich business Primanti Bros. Restaurant and Bar’s expansion in Maryland. Known for…
Sinclair’s David Smith purchases The Baltimore Sun
David D. Smith, executive chairman of Hunt Valley-based media company Sinclair, has personally acquired The Baltimore Sun Media Group from Alden Global Capital.…
Maryland Department of Health teams up with Ravens to tackle addiction stigma
A multi-platform media campaign combating addiction stigma kicked off this month, featuring a 30-second TV spot led by Baltimore Ravens player Morgan…
Giant launches new brand spot, ‘This is Home’
Landover-based Giant Food, the leading greater Washington, D.C., regional grocery chain, launched its 2024 brand campaign, “This is Home,” highlighting the grocer’…
Economist’s Bob Cohn to join Baltimore Banner as CEO
Veteran media executive Bob Cohn has been named chief executive officer of The Baltimore Banner nonprofit news organization. Cohn joins The Banner after serving…
Response Labs helps Blaze Pizza gain 15% sales lift powered by segmented offer strategy
By Response Labs Response Labs helped Blaze Pizza surpass a goal of incremental sales increase during the typically slow month of August. Blaze Pizza…
Hundreds gather in Salisbury to honor life of editor Greg Bassett
Ronald Gregory Bassett, 63, of Ocean City, passed away December 10, at Atlantic General Hospital. Known as Greg, he was a well-respected journalist…
André Braugher, an Emmy Award-winning actor who was lead in Baltimore-based “Homicide: Life on the Street,” dies at age 61
André Braugher, an Emmy Award-winning dramatic actor, died at age 61 after a brief illness. Braugher spent 100 episodes playing Det. Frank Pembleton…
News from imre, Planit, MPT, Warschawski, Mindgrub and WBAL-TV
Imre announced the appointment of Scott Tucker as its first chief client officer. Tucker, in main photo, brings 30 years of agency experience to…
Crosby Marketing announces recipients of scholarship program with Anne Arundel Community College
Crosby Marketing Communications announced its latest group of six Anne Arundel Community College students to participate in the Crosby Marketing Scholars Program. Started in…
Matt Goddard, visionary digital marketing CEO and co-founder of R2i, dies at 53
Matt Goddard, a pioneering leader in the digital marketing industry and former CEO and founder of Baltimore’s R2i, has died at age 53.…
A new, improved website identity for AMA Baltimore
The American Marketing Association Baltimore Chapter (AMA Baltimore) announced the launch of a new, improved website identity to provide a better user experience for…
Response Labs expands data and strategy team
By Response Labs Response Labs has added Sakia, a CRM strategist with 10+ years of success designing and implementing customer engagement strategies. She’s…
The power of customer segmentation and targeting during Black Friday
By Response Labs In the dynamic landscape of digital marketing, one strategy stands out as a true game-changer: customer segmentation and targeting through…
Creatives blast Visit Baltimore’s choice of Tampa agency
“Excited and honored” vs. “incredibly sad and ridiculous” A decision by Visit Baltimore, the city’s official sales and marketing arm, to select Tampa-…
