Social Media Metrics: A Strategic Approach for 2022 Guest Columnist March 24, 2022 Agency, Insights, Social Media, Top Right SponsoredBy Liquified Creative In a digital landscape with more competition, content, and networks than ever, the importance of keeping up with the latest social media best practices is vital when it comes to...
Freelance Business Week coming to D.C. Metro April 18 – 22 Guest Columnist March 16, 2022 Events, Upper Left SponsoredBy Angela Long Freelance Business Week, a national week dedicated to freelancers, is coming to the Nation's Capital from April 18th to the 22nd! On the heels of the National Cherry Blossom Festival,...
People power: Putin’s war in Ukraine & the importance of public opinion Guest Columnist March 10, 2022 General, PRBy Simon Erskine Locke A NewsNation opinion survey on Putin’s war in Ukraine shows Americans strongly supporting sanctions against Russia, even if they contribute to higher gas prices, and an...
A New Grad’s Guide to Landing Their First Web Developer Job Guest Columnist March 9, 2022 Agency, General, InsightsBy Liquified Creative Finishing school and entering the working world can be a challenging experience. But let’s be positive – you graduated. The next step? Landing your first post-college job. When...
Four things the pandemic revealed about Public Relations Guest Columnist March 4, 2022 Insights, PR1 CommentBy Sean O’Leary There are tests, there are stress tests, and then there is whatever you call a global pandemic entering its third year. When COVID-19 landed ashore in the United States, everyone...
The Changing Media Landscape for Giving: 2022 Donor Survey Results Guest Columnist February 24, 2022 Agency, Insights, Marketing, Top Right SponsoredBy Kelly Callahan-Poe and Karen Beck Nonprofits have faced a variety of challenges during the pandemic. As the workplace shifted virtually and the “Great Resignation” shuffled team members across the...
Don’t try to be different and other new business presentation tips Guest Columnist February 7, 2022 Insights, Top Right SponsoredBy Ron Owens As a seasoned advertising professional, I have prepared and participated in many new business presentations, and luckily, I have been fortunate to have been on many advertising and public...
C-360’s 2022 predictions for marketing, media and design Guest Columnist February 5, 2022 Bottom Left Sponsored, Design, Insights, Maryland NewsBy C-360 In keeping with the spirit of the new year, a few members of the C-360 team rounded up forecasts about trends in media, the agency business and design. News Viewing and Readership Down Due to...
Can these brands be saved? Guest Columnist February 5, 2022 Insights, Top Right SponsoredBy Liquified Creative Rising or falling, all companies have a brand, and it’s not the logo, signage, or stationery package. Think of the brand as the company’s personality. In 2021, Axios Harris...
Making Waves: Liquified Creative’s 3 Predictions for 2022 Guest Columnist January 28, 2022 Agency, Bottom Left Sponsored, Insights, Maryland NewsBy Liquified Creative As we begin the new year, members of our team have made their predictions about what to expect in the worlds of design, marketing, and web development for 2022: Design A clearer,...