Google, Facebook Agreed to Team Up Against Possible Antitrust Action, Draft Lawsuit Says, Reports WSJ
Facebook Inc. and Alphabet Inc.’s Google agreed to “cooperate and assist one another” if they ever faced an investigation into their pact to work together in online advertising, according…
Outgoing AAF Baltimore President: “A Hell of a Ride”
Outgoing AAF Baltimore President Matt McDermott shared the following letter after a busy and highly successful 2020 term for the chapter: Dear AAF Baltimore…
Liquified Creative and Eye on Annapolis Re-Launch Tipping Platform for Out-Of-Work Service Industry Employees
Annapolis-based advertising agency Liquified Creative and Maryland news platform Eye on Annapolis have collaborated to launch a three-part initiative, #AnnapolisGives, aimed at…
Sayonara 2020
The best part of 2020 is finally here. The end! Join RP3 Agency, a Capitol Communicator sponsor, in wrapping it up on a high…
Survey Offers Consumer Insights Regarding Ad Placements
Approximately one of three web users say companies shouldn’t advertise next to news articles about COVID-19 deaths, as well as articles about…
“Pivot” Voted ANA Marketing Word of 2020
The ANA’s Marketing Word of the Year for 2020 is particularly representative of a year marked by the ravages caused throughout the world…
Your Key to Professional Success in 2021 is Now On-Demand
The MAC Summit for those in marketing, advertising and public relations is now available on-demand. The two-day Summit, Oct. 22-23, provided…
GKV’s Courtney Black Elected President as AAF Baltimore Names 2021-2022 Board of Directors
American Advertising Federation Baltimore has announced the new board members for 2021-2022: Board Officers – President – Courtney Black, GKV – 1st VP – Kathe Flynn, Havas…
BIA’s U.S. Local Advertising Forecast for 2021 Reveals Growth Across Media, Even Without Political Advertising
In its newly released U.S. Local Advertising Forecast 2021, BIA Advisory Services, based in Chantilly, VA, estimates total local advertising revenue across all…
Minneapolis Ad Agency Partners with Morgan State University to Fuel Diversity Pipeline
An ad agency in Minneapolis has formed an academic partnership with Baltimore’s Morgan State University to expose more students of color to the…
DC-Area Updates: PenFed, Seven Letter and Van Eperen
PenFed Credit Union, Tysons, VA, launched the “PenFed Saves You Money” integrated marketing campaign. The campaign promotes PenFed’s rates for checking and premium…
Visit Baltimore Launches Safe Travel Campaign
Visit Baltimore, the official destination sales and marketing organization for Baltimore, has launched its safe travel campaign encouraging those along the I-95 corridor…
TBC on Team to Attract Biggest FIFA World Cup Ever to Longshot Baltimore
Baltimore’s TBC is partnering with the Baltimore-Maryland 2026 World Cup Host Organizing Committee to bring the 2026 FIFA World Cup to Baltimore.…
Comscore Announces Advancements in Cross-Screen Media Measurement
Reston, VA-based Comscore announced “its comprehensive vision and product innovation that will shape the next generation of audience and advertising measurement.” “The update…
“Tectonic Shift” Ahead for Media Industry Due to Cord Cutting
There’s a quiet consensus emerging in the hallways and boardrooms of American media companies that about 25 million U.S. households to cancel…
