How to Overcome the Biggest Challenge of Children’s Hospital Marketing.
By Jim Lansbury One of the biggest challenges of children’s hospital marketing is that no one wants to think about needing a children’s hospital, until they absolutely need…
D.C. Updates: FleishmanHillard, DC Family Communicators and REQ
FleishmanHillard in D.C. added Geoffrey Basye as a senior vice president and partner in public affairs, and Jennifer Mitchell as a senior vice…
Crosby Marketing Communications Wins Five Telly Awards
Crosby Marketing Communications won five 2018 Telly Awards. The national competition, which received more than 12,000 entries this year, honors the finest work…
MyEyeDr. Finds Humor in First-Ever National Brand Ad Campaign
Thanks to MyEyeDr., you might turn on your television set or thumb through your social feed to notice there’s a new “disorder” plaguing…
Ingrid Vax Joins Yes& as VP of Marketing
Yes&, a performance-driven marketing agency based in Alexandria, Va, announced that Ingrid Vax has joined as Vice President of Marketing. Vax will…
Up Close and Personal: Getting to Know Henri Makembe, Partner, Beekeeper Group
Capitol Communicator is running “Up Close and Personal” profiles of communicators in the mid-Atlantic. In this profile we feature Henri Makembe. Photography for…
GDPR for U.S.-Based Marketers
By Greg Kihlström You have undoubtedly heard a lot about GDPR lately. This probably involved a slew of emails in your inbox asking you…
The Cyphers Agency Hires Caroline Gergely as Account Coordinator
Integrated marketing agency, The Cyphers Agency, hired Caroline Gergely as account coordinator to support the agency’s account services team. She will work on…
BRINKdown Episode 4: The Value of Real-time Content
BRINK is a creative digital agency who believes there is a lot of waste among marketing and communications agencies: waste in time, resources and…
Crosby Welcomes Moore, Klein and Dobyns
Crosby Marketing Communications welcomed three new team members. Danielle Moore, Alison Klein and Katie Dobyns have been hired to support clients across the agency.…
Crosby Ranked in Top 100 Global PR Firms by PRWeek
Crosby Marketing Communications has been ranked among the top 100 public relations agencies worldwide in the PRWeek 2018 Agency Business Report. One of the…
D.C. Updates: Qorvis, APCO and International Dairy Foods Association
Qorvis Communications named Brad Klapper as its new senior vice president of media relations. In the position, Klapper will develop strategies for Qorvis clients…
Maryland News: Planit to Promote Grip Boost; PROFILES Adds Two; Van Eperen and Stanton Receive ‘Best Places to Work’ Awards by Washington Business Journal
Planit announced it is working with Grip Boost “to optimize its ecommerce presence,” drive online sales and raise awareness of the brand’s line…
Crosby Promotes Lindsey Goebel to Vice President, Director of Content Marketing
Crosby Marketing Communications promoted Lindsey Goebel to Vice President, Director of Content Marketing. Goebel will lead Crosby teams in the planning, concepting and execution…
A Request for Improvements to the Typical Request for Proposal
By Jim Lansbury For the past few months, we’ve been drowning in RFIs and RFPs. Which is obviously a good problem to have.…
