Why ad agencies lose accounts and how to avoid it
By Ron Owens This is “must reading” for ad agency management executives, creative, media and agency support staff. Having worked in the advertising industry for over fifty-years including…forty-…
D.C.-area agency updates: Seven Letter, Whereoware and JPA Health
Seven Letter launched “CONTROL,” a limited series podcast hosted by Seven Letter’s Brendan Buck and Annalyse Keller. Drawing on their experience in GOP…
Crosby promotes Pommerehn and Dooher to Executive Vice President
Crosby Marketing Communications has promoted Gillian Pommerehn and Carrie Dooher to Executive Vice President. Pommerehn, left in photo, will serve as Executive Vice President,…
Unconquered adds John Fischer; WYPR and WTMD news; 34th season for MPT’s Outdoors Maryland
Baltimore creative agency Unconquered announced the addition of John Fischer, in main image, as Head of Strategy. According to a release, Fischer will be…
Crosby Ranked #1 Ad Agency and #1 PR Firm by Baltimore Business Journal
Crosby Marketing Communications has been ranked #1 largest advertising agency and #1 PR firm by the Baltimore Business Journal. The rankings are based on…
“Ocean City: Somewhere To Smile About” is new OC slogan
While Ocean City’s new campaign won’t be officially rolled out until the spring, resort officials and stakeholders got a sneak peak of…
APCO Worldwide adds Ami Copeland as head of public affairs in D.C.
APCO Worldwide adds Ami Copeland as the new head of public affairs in Washington, D.C. Prior to joining APCO, Copeland was an executive…
Virginia inspector general investigating ad produced by POOLHOUSE
Virginia’s inspector general is looking into whether the state tourism office broke state procurement rules when it signed a $268,000 contract with…
FINN Partners joins with OffScrip Health on “Heartbreak in America’s Heartland – Crisis in Rural America” campaign
FINN Partners is joining with OffScrip Health, a digital health media platforms focused on patient engagement, health equity and access to care, for the…
Planit makes Adweek fastest growing agencies list; Lisa Coster to Howard County; Larry Young to retire from WOLB
Baltimore-based Planit has been named #59 on Adweek’s 2022 list of 75 Fastest Growing Agencies, reflecting the company’s 91% growth in…
The C-360 Agency adds Hollywood PR specialist Samantha Waranch
The C-360 Agency, a full-service integrated communications agency specializing in marketing strategy, public relations, social media, digital strategy, and paid advertising, announced…
Advertising: Vital to our economy – essential to business
By Ron Owens To date, few Americans know that advertising is the key driver of the U.S. economy and a major contributor to…
RP3 forms Advisory Board to help agency address “a tsunami of industry disruptors”
RP3 has formed an Advisory Board to help the agency address new industry challenges and strengthen its product offerings, particularly in the healthcare sector.…
Mission Partners Launches Social Entrepreneur in Residence Program
Mission Partners, a D.C.-area agency, announced a Social Entrepreneur in Residence program as part of our agency’s ongoing commitment to shift…
D.C.-area agency updates: Social Driver, MSBD and The Lukens Company
Social Driver was named Regional Supplier of the Year by the National Minority Supplier Development Council. According to Social Driver CEO Thomas Sanchez, the…
