Twitter Enables Marketers to Place Pre-Roll Ads
Twitter is bolstering its video ad capabilities with a new feature enabling marketers to easily place pre-roll ads in professionally-produced video content across its platform, reports the Wall…
Did You Miss These Items of Interest?
We all get busy and sometimes important items pass us by. Every other week, Carousel30 will be collecting the important stories for marketers that…
Twitter Building Product that Allows Users to Move Beyond the 140-Character Limit
Twitter is building a new product that will allow users to share tweets that are longer than the company’s 140-character limit, according…
Buzz in Baltimore: Celebrating Laurie DeYoung Day; News from Groove, IMRE, Bryn Mawr School and More
93.1 WPOC Morning Show Host Laurie DeYoung has been hosting mornings on the station for thirty years. In honor of her anniversary, Mayor…
Area Communicators Honored with 2015 PRTech Awards
Fifty individuals – including four from the D.C. area – who are thinking differently and leading communicators into the PRTech future were honored on Sept.…
Online Advertising, Led by Google and Facebook, Will Surpass Spending on TV Ads by 2017, States New Report
For years, TV executives and industry analysts had scoffed at predictions of doom. But now, with declining ratings and ad revenue, they are in…
AOL Acquires Baltimore-Based Millennial Media in $250 Million Deal
AOL announced the acquisition of Baltimore-based mobile platform Millennial Media, Inc., for $1.75 per share of Millennial Media common stock in a…
LMO to Serve as Digital Media Agency of Record for George Washington University
LMO Advertising, the largest advertising agency in metropolitan Washington, D.C., announced its partnership with the George Washington University (GW). Effective immediately, LMO will…
Apple Apps to Make it Easier to Block iPhone and iPad Ads
The next version of Apple’s mobile-operating system, due out as early as next month, will let users install apps that prevent ads…
Implementing SEO and SEM Into an Integrated Digital Campaign
Communicators frequently toss around the terms Search Engine Optimization (SEO) and Search Engine Marketing (SEM). But what does it actually mean to implement SEO…
Facebook User Growth “Largely Plateaued”, States New Report
Facebook remains the most popular social media site among online adults in the United States, but its user growth has largely plateaued since 2012,…
Shana Glenzer, Co-Producer of DC Tech Meetup and Cofounder of DCFemTech, Joins Aquicore as CMO
Shana Glenzer, VP of marketing at D.C.-based SocialRadar and co-producer of DC Tech Meetup and cofounder of DCFemTech, is leaving to…
Can Washington Post Top N.Y. Times in Unique Online Visitors?
The Washington Post now can claim 90% of the monthly U.S. unique visitors of The New York Times, according to Comscore. In June,…
Updates From iStrategyLabs, Edelman and Frost Miller
iStrategy Labs (ISL) has been named the sole social media agency of record for Volkswagen Group USA. The deal follows only six months after…
The Post Adds Jarrod Dicker as Director of Ad Product and Engineering
The Washington Post added Jarrod Dicker as director of ad product and engineering. This is a newly created position which will be a catalyst…
