NBC4 Washington and 103.5 FM WTOP Create New News Partnership
NBC4 Washington and 103.5 FM WTOP are joining to create a news partnership for D.C.-area viewers, radio listeners and social media users. The multi-platform initiative, which…
Geoff Livingston: Consumers Want More Than Discounts This Holiday Season
By Geoff Livingston, Capitol Communicator Media Strategist Ho Hum, It’s CyberMonday Have you had enough of the consumerism yet? The holiday sales season…
Facebook Adds Local Awareness Ads
This post originally appeared on BurrellesLuce Fresh Ideas Facebook announced its new advertising feature, local awareness ads. Their messaging portrays this as a tool…
CA Features Woolly Mammoth Theatre Company’s Marketing Campaign
Communications Arts has featured D.C.-based Woolly Mammoth Theatre Company’s current marketing campaign. According to the CA story, Woolly approached Bethesda-based…
Baltimore Updates
Weiss PR in Baltimore has been named U.S. agency of record for New Zealand-based Wynyard Group, which offers risk management and crime-…
Rockville Roundup: RMR and Van Eperen & Company
RMR & Associates, Inc., Rockville, MD, added three new clients: Vector Technical Resources, First Potomac Realty Trust and Eyewitness Surveillance, The agency said it…
Baltimore Buzz
David Carberry, previously with Advertising.com and CBS Radio and WMAR-TV, launched Enradius, a digital marketing company based in Ellicott City that uses…
More Than 2,500 to Attend PRSA International Conference in D.C., Oct. 12-14, 2014
More than 2,500 public relations practitioners are expected to attend more than 80 professional development sessions, Oct. 12-14, at the upcoming Public…
Baltimore Buzz
A major celebration of the 200th anniversary of our Star-Spangled Banner, shown above, has concluded in Baltimore and a key communications component of…
Vocus and Cision Announce Acquisition of Visible Technologies
Vocus and Cision, leading global providers of PR tech software being brought together by private equity firm GTCR, will acquire Visible Technologies. Visible is…
The Red Hot Analytics Trend
By Geoff Livingston, Capitol Communicator Media Strategist Usually, a marketing conference has a trend that rises to the top. Analytics took the center stage…
Tech Talk: The Power of Time-Lapse in Your Hand, Signal Strength as an Ad Targeting Tool, and Video Game Viewing Website Cashes in Big | Weekly Roundup August 29, 2014
By Connor Hurson As if everything wasn’t fast enough, we can now speed it up even more. Hyperlapse is a simplified way to…
LMO Engaged with “Inter”, a Soccer Club in Milan, Italy, to Grow Engagement by the Team’s U.S. Social Media Fan Base
LMO Advertising engaged with F.C. Internazionale Milano (commonly known as ‘Inter’), a European soccer club based in Milan, Italy. LMO led efforts to…
Weinstein Leaves LivingSocial
Andrew Weinstein, who headed PR operations for LivingSocial, plans to return to Ridgeback Communications, his public affairs business, next month after two years as…
